- Nissan Launches Campaign To Tout Nismo Juke-R
Marketing Daily, Karl Greenberg - Thursday, December 6, 2012
To promote the launch of the latest version of the car, whi ...
- Duracell And Hasbro Team For Holiday Effort
Marketing Daily, Karl Greenberg - Thursday, December 6, 2012
Duracell and Hasbro are doing a joint holiday cause-marketing campaign giving ...
- Truth Campaign Hits Fuse 'Warped Roadies' Show
Marketing Daily, Karl Greenberg - Thursday, December 6, 2012
The Legacy Foundation's Truth campaign will have its "truth crew" featured on-a ...
- Pizza Hut Perfume? In Canada, Yes
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
Pizza Hut is releasing a perfume. Seriously. It started as a jo ...
- Facebook Extends Mobile Reach
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
Facebook on Tuesday released a new version of its mobile platform. ...
- Grownups Want Marketers Out Of The Sandbox
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
A new study finds parents and adults disapprove of data-gathering techniques us ...
- Starbucks Out With $450 Steel Gift Card
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
Starbucks is rolling out a $450 Starbucks card. The coffee behemoth th ...
- A Latte With That Glock?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
Point Blank Range & Gun Shop in Blue Ash, Ohio, wants ...
- Manny Pacquiao Is Nuts . . . About Pistachio Endorsement
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
The eight-time boxing champion will be bringing a lot of support wi ...
- New Campaign For Boston Museum
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 6, 2012
New ads for the Museum of Science, Boston, seek to remind peop ...
- AmEx: Social Engagement That Closes The Loop
Marketing Daily, Karl Greenberg - Wednesday, December 5, 2012
Leslie Berland, SVP digital partnerships and development at American Express, has ...
- Volkswagen Tells Human Story With Deutsch
Marketing Daily, Karl Greenberg - Wednesday, December 5, 2012
Volkswagen's challenge for the last decade has been maturing the brand f ...
- Old Navy Ties With BuzzFeed.com For Holiday
Marketing Daily, Karl Greenberg - Wednesday, December 5, 2012
Old Navy is sponsoring BuzzFeed's page that lets users decorate any w ...
- Chevy Volt Sales Drop
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 5, 2012
After charging up for the first 10 months of the year, sal ...
- Walmart's Hand Found In Cookie Jar
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 5, 2012
Big Box Walmart made a $100 million investment into a consultancy wi ...
- American Apparel Slammed by ASA
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 5, 2012
American Apparel is under the eye of the Advertising Standards Authority ...
- Netflix To Carry Disney Films In New Deal
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 5, 2012
Netflix has signed a multiyear accord to carry Walt Disney's animated a ...
- Kindle For Kids Just In Time For Holiday
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 5, 2012
Amazon is launching a new kids' entertainment service, just in time f ...
- JWT Sees Social Trends Accelerating In '13
Marketing Daily, Karl Greenberg - Tuesday, December 4, 2012
Agency group JWT's eighth annual Key Trend Forecast sees acceleration of ...
- Study Finds Innovation Pleases Car, Truck Owners
Marketing Daily, Karl Greenberg - Tuesday, December 4, 2012
Alexander Edwards, president of Strategic Vision, tells "Marketing Daily" that innovation isn ...
- Jack Daniels Doffs Myths For Authenticity
Raw, Karl Greenberg - Wednesday, December 5, 2012
Carmen D'Ascendis, director of global marketing at Brown-Forman Corporation and Wade Dever ...
- Huge Auto Sales For November
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 4, 2012
Analysts were predicting a strong November, and that has come to pas ...
- Ugg Marketing VP Talks Tom Brady
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 4, 2012
The New England Patriots QB has been spokesperson for Ugg for M ...
- To Sir Without Love
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 4, 2012
Sajan Raj Kurup, founder and creative chairman, Creativeland Asia, has some wor ...
- Autos As Office: Working Behind The Wheel
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 4, 2012
Cars and trucks are becoming mobile offices and automakers are offering wa ...
- Restaurant Alcohol Sales Keeping Rising
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 4, 2012
Sales of adult beverages in the U.S. increased in 2011 and wi ...
- Mondelez' Developing Markets Chief Retires
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 4, 2012
Mondelez International announced a number of changes to its executive management Monda ...
- Interstate Gets Batteries, And Brand, To The Stranded
Marketing Daily, Karl Greenberg - Monday, December 3, 2012
"We kept looking at data that showed the majority of batteries we ...
- NFL Legend Emmitt Smith Is Lincoln Brand Ambassador
Marketing Daily, Karl Greenberg - Monday, December 3, 2012
The Super Bowl advertisement itself will also be a first: it's ...
- Tempur-Pedic Taps Carmichael Lynch
Marketing Daily, Karl Greenberg - Monday, December 3, 2012
Bed manufacturer and marketer Tempur-Pedic International Inc. has selected Carmichael Lynch ...