- Bank Of America Shifts Ad Duties
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 4, 2012
Bank of America has shifted brand advertising duties to a WPP te ...
- Vibrant Launches Lightbox
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 4, 2012
In-text ad company Vibrant has a Lightbox Image format that identifies "brand-saf ...
- Best Buy CMO Resigns
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 4, 2012
Best Buy Co. Chief Marketing Officer Barry Judge resigned from the world ...
- Dodge Dart Hits Bull's-Eye
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 4, 2012
Reviewer Doug Guthrie, who drove the new Dodge Dart at a journali ...
- Roti Mediterranean Is One To Watch
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 4, 2012
Are Americans turning into Mediterraneans, as news of the salubrious influence felafe ...
- Ford Prepping Dealers For Electric Focus
Marketing Daily, Karl Greenberg - Thursday, May 3, 2012
Ford Motor has begun certifying dealers to sell the the 2012 Fo ...
- Advertising Chiefs Mull Classic Spots
Marketing Daily, Karl Greenberg - Thursday, May 3, 2012
They looked back at classic ads to see how they would pl ...
- Scion iQ Buyers Get A PlayStation Vita
Marketing Daily, Karl Greenberg - Thursday, May 3, 2012
Scion is offering buyers of the its Scion iQ four-seat microcar ...
- Chevrolet Goes To Fiesta Atlanta
Marketing Daily, Karl Greenberg - Thursday, May 3, 2012
Chevrolet will showcase its vehicles at a Cinco de Mayo festival ...
- Brands Question Facebook Ad Efficacy
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
Facebook Inc. has built a $3 billion-a-year advertising business by convincing markete ...
- Kutcher Pitches Popchips
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
Ashton Kutcher, the star of "Two and a Half Men," is ...
- Limbaugh: Brands That Left Love Me
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
On his Wednesday program, conservative radio host Rush Limbaugh said two ...
- Walmart Launches 'Avengers' Promotion
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
Walmart is running a program around Marvel Entertainment's, "The Avengers," which premie ...
- Smokers Switching To Pipe Tobacco, Stogies
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
New data from the U.S. Government Accountability Office show that smokers a ...
- OnStar Offers Mother's/Father's Day Deal
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 3, 2012
OnStar is offering its FMV (For My Vehicle) after-market product for $ ...
- GM Fuels Passion With Licensed Products
Marketing Daily, Karl Greenberg - Wednesday, May 2, 2012
"The core is feeding our passionate consumers -- enthusiasts who have ...
- AARP: Marketers Must Rethink Boomers
Marketing Daily, Karl Greenberg - Thursday, May 3, 2012
Automakers have been chasing the rabbit of youth for decades -- b ...
- Nissan Back With GT Academy
Marketing Daily, Karl Greenberg - Wednesday, May 2, 2012
Nissan North America (NNA) will again partner with Sony Computer Entertainment Ameri ...
- Delta Buys Oil Refinery
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
Here's one way to deal with the exorbitant price of crude-oil bas ...
- MillerCoors Shifts Ad Shops
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
MillerCoors is cutting ties with its longtime lead creative agency, Interpublic Gro ...
- Not For Nuttin! Nets Do Brooklyn
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
After 35 years in New Jersey, the Nets officially crossed the Huds ...
- Phillips 66 Goes Indie
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
Phillips 66 has spun off from parent ConocoPhillips, so the company a ...
- G3 Adds Panini America
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
Quarterback Robert Griffin III, the No. 2 overall pick in last week ...
- Big April For Autos
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
The U.S. new car market seems to have continued gaining momentum ...
- Nikon Pitches Coolpix With Vibrant
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
Nikon has teamed up with contextual advertising specialist Vibrant to launch ...
- Prince Sports Files For Chapter 11
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 2, 2012
Global tennis company Prince Sports has filed for bankruptcy protection and ...
- Ram Saddles Up For The Kentucky Derby
Marketing Daily, Karl Greenberg - Tuesday, May 1, 2012
Ram Truck brand is going to Churchill Downs as part of i ...
- LoJack Goes To Grassroots
Marketing Daily, Karl Greenberg - Wednesday, May 2, 2012
Auto theft recovery company LoJack this week launches a grassroots campaign ...
- Ad Council Launches 'Stop The Texts'
Marketing Daily, Karl Greenberg - Tuesday, May 1, 2012
The National Highway Traffic Safety Administration (NHTSA) and the National Ad Counc ...
- BMW Motorcycles Gets New Agency
Marketing Daily, Karl Greenberg - Tuesday, May 1, 2012
BMW Motorrad USA, the motorcycle division of BMW of North America, h ...