- Chevrolet Launches Baseball Ads
Marketing Daily, Karl Greenberg - Wednesday, April 4, 2012
Chevrolet brings back baseball. And apple pie and, you know the res ...
- Scion IQ: Actual Size On Tour Buses
Marketing Daily, Karl Greenberg - Wednesday, April 4, 2012
Scion is touting its new IQ micro car on two wrapped double-deck ...
- Chevrolet Pitches Baseball Ads
MediaDailyNews, Karl Greenberg - Wednesday, April 4, 2012
Chevrolet is launching ads marketing the beginning of the baseball season a ...
- Chevrolet Rethinking Millennials
Marketing Daily, Karl Greenberg - Tuesday, April 3, 2012
Chevrolet is leveraging the entire portfolio of Viacom media brands, primary creati ...
- Lincoln Readies Product, Customer Service Revolution
Marketing Daily, Karl Greenberg - Tuesday, April 3, 2012
"We are taking this wonderful brand and reinventing it in the 21 ...
- Mini Roadster Strips On Hollywood Blvd.
Marketing Daily, Karl Greenberg - Tuesday, April 3, 2012
BMW's Mini division is doing a traditional (for Mini) guerilla approach ...
- Whole Foods To Stop Sourcing Red-Rated Seafood
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
Whole Foods will discontinue red-rated wild-caught seafood beginning on Earth Day, Apr ...
- Burger King Rolls Out Menu Expansion
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
Burger King Brands Inc. is rolling out the broadest expansion of fo ...
- Nike Given Keys To NFL $2B Jersey, Apparel Sales, Marketing Vault
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
Eighteen months after signing a deal with the NFL, Nike officially to ...
- Red Sox Have Companies Ready To Swing For Fenway Centennial
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
More than 30 companies have activated or soon will unveil marketing ...
- Heineken Touts Newcastle Brown Ale
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
The U.S. arm of Heineken is launching TV ads for its Newcast ...
- Chrysler Offers Peek At Viper
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
Chrysler Group's SRT division is offering a new sneak peak at t ...
- He May Suck But He Gets Paid
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
So what if Adam Sandler can't act his way out of ...
- Speaking of Movies: 'Jobs'
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
"Two and a Half Men" star Ashton Kutcher has been cast ...
- Automakers Converge On Javits This Week
Marketing Daily, Karl Greenberg - Monday, April 2, 2012
It's showtime, and what that means in early April in New Yo ...
- Toyota Touts Camry With Thrillist Media
Marketing Daily, Karl Greenberg - Monday, April 2, 2012
The digital-media reality show "Tour de Thrillist," is a coast-to-coast road tr ...
- Chrysler Group Extends Halftime
Marketing Daily, Karl Greenberg - Monday, April 2, 2012
Chrysler Group is extending the "It's Halftime in America" advertising it launch ...
- Chrysler Touts New Ram On Social
Marketing Daily, Karl Greenberg - Monday, April 2, 2012
Chrysler's Ram Truck division is teasing a new derivative of the pick ...
- McKinney Names John Newall President
Marketing Daily, Karl Greenberg - Monday, April 2, 2012
With Jeff Jones moving to Target Corporation as CMO, Durham, NC-based McKinn ...
- Most Metro Lincoln Dealers Ready For Upgrade
Marketing Daily, Karl Greenberg - Monday, April 2, 2012
Lincoln, which will get a lot of attention this year from pare ...
- Buick Shows New Enclave
Raw, Karl Greenberg - Tuesday, April 3, 2012
Is it redeisgned, revised, or new? Buick will begin selling selling t ...
- Honda Civic Majors In Marketing
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 2, 2012
An Oklahoma State University class recently finished a campus marketing campaign design ...
- India Goes After U.S. Junk Food
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 2, 2012
Major U.S. junk food brands are the focus of a truth ...
- C-Stores Big Winners In Mega Millions
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 2, 2012
Friday night's drawing of the $640-million Mega Millions jackpot drove traffic ...
- Netflix Buys DVD.com
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 2, 2012
Netflix is still holding onto the disc. The company, which has shift ...
- GM Plays With Super Cruise Control
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 2, 2012
General Motors has the autonomous driving bug. It's catching because it ...
- NHL Fans To Choose EA Cover Athlete
Marketing Daily, Karl Greenberg - Friday, March 30, 2012
The National Hockey League and Electronic Arts Inc. are partnering for ...
- General Motors Stops Funding Heartland
Marketing Daily, Karl Greenberg - Friday, March 30, 2012
General Motors will pull support from a "free market" PR organization th ...
- Cumberland Packing Taps Ammirati for Ads
Marketing Daily, Karl Greenberg - Friday, March 30, 2012
Cumberland Packing Corp. is taking its sweet tooth to New York-based ...
- YouGov: Toyota's Big NCAA Success
Marketing Daily, Karl Greenberg - Friday, March 30, 2012
For automakers, NCAA March Madness is a huge tentpole event. A n ...