- Honda VP: Hyundai/Kia Betrayed Public Over MPG
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
A top executive at Honda Motor Co.'s U.S. unit sharply criticized Hyund ...
- QR Codes Are Bad For Your Brand
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
Paul Dunay, global VP of web optimization service Maxymiser, offers up ...
- Restaurants Take To Fan-Submitted Content
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
The trend of creating ad campaigns from fan-submitted videos has spread ...
- Robert Levenson, 83; Created Ads For VW, Sara Lee
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
Robert H. Levenson, an advertising executive who helped produce some of t ...
- McDonald's Customers Aren't Satisfied, But Return
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
A new survey from Consumer Edge Insight looked at 20 fast fo ...
- Stores Pop Up In D.C. Hotels For Inauguration
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 18, 2013
Luxury retailers are popping up in luxury hotels throughout the nation's capit ...
- Exported From Detroit
Marketing Daily, Karl Greenberg - Thursday, January 17, 2013
The North American International Auto Show is like an aquarium full ...
- Infiniti To Tussle With The Teutonics
Marketing Daily, Karl Greenberg - Thursday, January 17, 2013
Keith St. Clair, director of Infiniti global marketing, tells Marketing Daily th ...
- Apple Retail Executive Resigns
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 17, 2013
Apple's retail division lost a top executive once thought to be ...
- Dunkin' To Open Hundreds Of Stores In 2013
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 17, 2013
Dunkin' Donuts announced that in 2013 it plans to open 330 ...
- Wahaha Signs Manchester United
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 17, 2013
Chinese brands Wahaha and China Construction Bank will be the official so ...
- Maserati Looks To Mainstream
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 17, 2013
It's one of those brand names seemingly everyone knows but few luxu ...
- Lowe's Market Taps Cotton As COO
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 17, 2013
Lowe's Market has named John Timothy "Tim" Cotton as the company's n ...
- Fashion Needs Value Beyond Product
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 17, 2013
Luxury fashion retailers need to look at ways to be the authori ...
- Kia's Moving On Up
Marketing Daily, Karl Greenberg - Wednesday, January 16, 2013
Deliberately staying down-market from corporate sibling Hyundai to keep out of i ...
- Auto Quality: Shoppers Finally Getting The Message
Marketing Daily, Karl Greenberg - Wednesday, January 16, 2013
As most industry observers know, the quality and durability gap between au ...
- With Atlas Concept, Ford Ups F-150 Ante
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 16, 2013
The Fore Atlas concept signals the maker's plans for the next-generation F-Seri ...
- China The Most Social Place On Earth
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 16, 2013
China is home to the world's most socially active online population, sa ...
- Dell In Buyout Talks
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 16, 2013
At least four major banks are lined up to provide financing Dell ...
- IBM Looks At Shopping Habits
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 16, 2013
Shoppers are diversifying the way they shop, with needs at the ti ...
- Bogusky To Bash Big Soda On Super Bowl
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 16, 2013
Alex Bogusky, formerly of Crispin Porter & Bogusky, is pissing off b ...
- Nissan Brings Global Context To U.S. Marketing
Marketing Daily, Karl Greenberg - Tuesday, January 15, 2013
Nissan has a lot of changes in strategy, on mobile vehicle marketi ...
- Lexus Heads Into 2013 With IS, And 'L'
Marketing Daily, Karl Greenberg - Tuesday, January 15, 2013
At the North American International Auto Show in Detroit the luxury divisi ...
- One Club Rolls Into Cobo With Top Auto Ads
Marketing Daily, Karl Greenberg - Tuesday, January 15, 2013
Picked from 60 entries by a panel of some 70 top advertisi ...
- Luxury Heads Younger, Sportier
Marketing Daily, Karl Greenberg - Monday, January 14, 2013
On a warm, rain-soaked night in the Motor City, Jaguar and Mercedes-Be ...
- Mission Athletecare Is Sports Marketer Of The Year
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 14, 2013
With such endorsers as Dwyane Wade, Serena Williams, Dwight Howard, Carmelo Anthon ...
- Re-Branding Belize
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 14, 2013
It's been 30 years since the country of Belize and its lo ...
- Axe's Super Bowl XLVII Mission
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 14, 2013
Unilever's men's grooming division is preparing a mission that goes beyond i ...
- Shell Sells Ski Shells At The Ski Slopes
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 14, 2013
Shell Oil. Co. is providing Ski Free discounts at participating stations ...
- Nissan Brings Wildly Different Exhibition To NAIAS
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 14, 2013
Nissan's exhibit at the North American International Auto Show has a liter ...