- Google Strengthens Search Indexing, Merkle Launches Podcast Series
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 4, 2019
Google announced earlier this year that podcasts will begin indexing in sear ...
- Yext Intros Knowledge Graph, Rebrands Based On Natural Language Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 4, 2019
Yext entered a new era in search on Tuesday, introducing the ne ...
- Inaccurate Server Configuration Caused Google Cloud Service Outage On Sunday
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 4, 2019
The disruption in service on Sunday was caused by an “incorrectly applied&rdqu ...
- FTC Secures Rights To Examine Facebook, Possibly Investigate Google
Digital News Daily, Laurie Sullivan - Monday, June 3, 2019
As part of an agreement, it will allow the Department of Justi ...
- Microsoft Bing Hits 10
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 4, 2019
It's doubtful that the colors or the shape of Bing's logo influenc ...
- LiveRamp Launches Solution For Publisher Ad Inventory Without Cookies
Data & Programmatic Insider, Laurie Sullivan - Monday, June 3, 2019
Last week LiveRamp launched assistance for cookieless-based ad inventory, in which third-par ...
- Amazon Acquires Sizmek's Ad Server, Rocks Advertising Industry
Digital News Daily, Laurie Sullivan - Friday, May 31, 2019
Amazon confirmed on Friday that it agreed to acquire Sizmek's ad-server busine ...
- Google Alerts Search Professionals In Advance Of Core Search Algorithm Changes
Performance Marketing Insider, Laurie Sullivan - Monday, June 3, 2019
Google said it will begin offering more information to help search engi ...
- Uber To Build Out Loyalty Rewards, Integration With Public Transit Programs
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 31, 2019
Increasing cross-promotion of the Uber Eats and transit services is one w ...
- Will Amazon Buy Kenshoo Or Marin Software Following Sizmek Acquisition?
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 3, 2019
Amazon's acquisition of Sizmek's ad-server business and dynamic creative optimization platform h ...
- Survata Appoints Former Boost Media CEO To President, Ad Measurement
Digital News Daily, Laurie Sullivan - Thursday, May 30, 2019
Survata's fast-growing ad measurement business grew 370% in 2018 vs. the pri ...
- How Google Helps Decide What Type Of Food To Eat
Performance Marketing Insider, Laurie Sullivan - Friday, May 31, 2019
A new Google Maps feature now tells users the most popular fo ...
- North Face Apologizes For Wikipedia Search Marketing Blunder
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 30, 2019
Some search marketers called the product-placement campaign "brilliant." The Wikimedia Foundation call ...
- Google Shutters Two Bidding Strategies
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 30, 2019
Google plans to retire the Target Search Page Location and Target Outranki ...
- Apple, Google, Microsoft Condemn UK Proposal To Eavesdrop On Encrypted Messages
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 30, 2019
The Government Communications Headquarters in the UK wants a way to give l ...
- LinkedIn Buys Drawbridge To Build On Growth And Expand Analytics Capabilities
Digital News Daily, Laurie Sullivan - Wednesday, May 29, 2019
The acquisition is intended to help marketers better measure the return ...
- Google Not Top Consideration In AI-Driven B2B Media-Buying Plans
Performance Marketing Insider, Laurie Sullivan - Thursday, May 30, 2019
Marketing plans that include AI to optimize media buying and bidding contin ...
- The North Face Breaches Wikipedia Terms Of Service To Reach Top Of Google Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 29, 2019
Wikipedia has publicly called out The North Face after the brand a ...
- Former Google, Amazon Executive Appointed Walmart CTO
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 29, 2019
Suresh Kumar, a former Google, Microsoft, and Amazon employee, stepped into t ...
- Delete Remains Consistent Search Word On Google Trends
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 29, 2019
Amazon released the Echo Show 5 Wednesday with several new privacy-focused featur ...
- Google: Mobile-First Indexing Becomes Default For New Domains
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 28, 2019
All new websites previously unknown to Google Search will be indexed usi ...
- Yelp Likens COVID-19 Pandemic Impact On Local Economies To Multiple Hurricanes
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 28, 2020
Rapid changes in how companies changed their business models and how consume ...
- Google Tests Search Button, Colorful Icon On Desktop
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 28, 2019
Google continually tweaks its search results on desktop and on the mobi ...
- Creative Data Integrates With Optimization Analytics For New Performance Metrics
Data & Programmatic Insider, Laurie Sullivan - Tuesday, May 28, 2019
VidMob has built tools on top of technology in Amazon Web Servic ...
- Google Will Use AI To Determine Where, How Often Site Visitors See Ads Across Its Network
Digital News Daily, Laurie Sullivan - Tuesday, October 8, 2019
Google says the new tool can optimize where and when ads ser ...
- Facebook, Google Lose Share Of Time Spent On-Site As Bing Sees Increase
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 28, 2019
More time spent and more searches mean that users are likely ...
- Microsoft, Qwant Partnership Will Create A More 'Private' Search Experience
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 24, 2019
French search engine Qwant said it will rely on Microsoft Azure, Microso ...
- Healthcare Needs To Rethink How To Chase Online Searches
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 24, 2019
Research suggests the health care industry has poor optimization and branding practice ...
- Merkle Builds Performance Marketing Lab
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 28, 2019
The Lab brings together departments focused on data science, web development a ...
- Cyber, Malicious Attacks Estimated At 17.6 Million Sites In 2018
Digital News Daily, Laurie Sullivan - Friday, May 24, 2019
Cybercriminals increasingly automate their malicious attacks to expand reach and frequency. Dai ...