- Paid Search CPCs Falling Across All Industries
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 31, 2019
CPCs dropped across all industries, but retail and travel saw the lowe ...
- Microsoft's GitHub Restricts Use By Developers In U.S.-Sanctioned Countries
Digital News Daily, Laurie Sullivan - Monday, July 29, 2019
GitHub has blocked developers in Iran, Syria and other areas facing U. ...
- VidMob Commits To Global Expansion, Former Facebook And JWT Digital Exec Runs EMEA
Digital News Daily, Laurie Sullivan - Tuesday, July 30, 2019
VidMob, a video creation service, will be announcing its official commitment ...
- Microsoft Acquires BlueTalon Privacy, Governance Services
Digital News Daily, Laurie Sullivan - Monday, July 29, 2019
Microsoft on Monday announced the acquisition of BlueTalon, a data privacy a ...
- Google Patent Identifies A 2-Piece Ad Based On Interaction With Content
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 30, 2019
Google filed an update last week for a U.S. patent that describ ...
- Google Tops Accuracy Rates For Interpreting Queried Images
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 30, 2019
Despite all the hype around machine learning, technology does a good j ...
- Microsoft Begins 2020 Fiscal Digital Decade With New Vision On Data
Data & Programmatic Insider, Laurie Sullivan - Monday, July 29, 2019
The industry will begin the next decade with 25 times as mu ...
- Google Reportedly To Replace Voice Search On Android Devices
Performance Marketing Insider, Laurie Sullivan - Monday, July 29, 2019
Google is moving its Assistant, already on Android TV, into a varie ...
- Needham Analyst Values YouTube At $200 Billion As Stand-Alone Business
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 26, 2019
A Wall Street analyst on Thursday called for the breakup of Goog ...
- Mobile Spend Takes More Than Half Of Search Budgets
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 26, 2019
Overall, paid search spend rose 10% year-over-year during the second quarter, amo ...
- Presidential Candidate Accuses Google Of Ad Meddling
Performance Marketing Insider, Laurie Sullivan - Friday, July 26, 2019
It's not the first -- and probably won't be the last ...
- Alleged Fake Reviews, SEO At Center Of Brewing Legal Battle
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 25, 2019
A legal battle is brewing over fake reviews and SEO between t ...
- Alphabet Increases Quarterly Ad Revenue To $32.6 Billion
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 25, 2019
Alphabet reported second-quarter 2019 earnings Thursday with revenue of $38.9 billion, ...
- U.S. Investigates Alphabet's Work With Chinese Government, No Concerns With Google
Digital News Daily, Laurie Sullivan - Wednesday, July 24, 2019
Treasury Secretary Steven Mnuchin on Wednesday said he and President Donald Tru ...
- Facebook Automated Ad Placement Seems Key In Advertising Strength Across Its Platforms
Performance Marketing Insider, Laurie Sullivan - Thursday, July 25, 2019
Despite privacy concerns and reports of diminished use, Facebook advertising remains stron ...
- Retailers Concerned About Amazon Undercutting Prices
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 24, 2019
About three-quarters of marketers and execs who set product prices are mo ...
- Google Sets Deadline For User Data Policy Changes
Digital News Daily, Laurie Sullivan - Tuesday, July 23, 2019
Changes to third-party developer access to Google account and Android device da ...
- Search Glitch In Google App Keeps Page From Fully Rendering
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 24, 2019
Another day, another Google search bug of one kind or another? ...
- Amazon Takes Google Ad Market Share, Microsoft Advertising Holds Strong
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 23, 2019
Amazon top-of-search ad placements accounted for just 3% of impressions but 3 ...
- New Microsoft 'Experiments' Feature Lets Brands Test Ad Campaigns
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 23, 2019
Experiments, on Microsoft's ad platform, works similarly to the way that compani ...
- Borrell Data Shows Local SMBs 'Bewildered' By Expanding Marketing Channels
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 22, 2019
Most local marketers from small and medium-size businesses do not use marketi ...
- Google Search Engine For Toddlers Detailed In Patent
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 22, 2019
Google's developers would "gamify" the search engine experience of looking up informatio ...
- Clothing Subscription Service Relies Heavily On Data, Building Audience Segments
Data & Programmatic Insider, Laurie Sullivan - Monday, July 22, 2019
ThreadBeast has made a name for itself by building personas and usi ...
- Amazon Changing Rules For Third-Party Sellers Worldwide, Germany Drops Probe
Digital News Daily, Laurie Sullivan - Friday, July 19, 2019
Germany agreed to drop a seven-month investigation into Amazon's merchant terms a ...
- Google Reportedly Paying $5 For Your Face Specs
Performance Marketing Insider, Laurie Sullivan - Monday, July 22, 2019
Google bought George's face for $5. He's an engineer who is n ...
- Google Focuses On Niche Local Events To Gain More Data
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 19, 2019
Google sees local services as a path to peer-to-peer conversations to ga ...
- Microsoft Cites LinkedIn's Contribution During Earnings Call
Performance Marketing Insider, Laurie Sullivan - Friday, July 19, 2019
LinkedIn has been viewed as a stuffy B2B marketing platform, but wi ...
- Paid Search Gets Majority Of Digital Budget Amid Privacy, Tracking, Ad-Blocking Concerns
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 18, 2019
Paid search remains the dominant digital ad channel, yet marketers still fa ...
- Algolia Search Puts Focus On Speed, Personalization, Voice
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 18, 2019
Algolia on Thursday released updates to its search technology with personalization, voi ...
- Amazon, Google Questioned By Congress About Manipulating Algorithms
Performance Marketing Insider, Laurie Sullivan - Thursday, July 18, 2019
Congressman David Cicilline questioned Google, Amazon, Apple and Facebook, with a foc ...