- Paid-Search Text Ads Outpace PLAs For Halloween
SearchBlog, Laurie Sullivan - Wednesday, October 12, 2016
Finding a Halloween costume for the kids seems like the least importa ...
- Google Popup Home Page Ads Remind You To Register To Vote
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 11, 2016
A pop-up ad on Google.com on desktop computers remind people to regist ...
- Trump, Clinton Tie In Searches During Second Debate
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 11, 2016
Republican presidential nominee Donald Trump tied Hillary Clinton in Google debate search ...
- Third-Generation Hispanics Want Advertisers To Know Them Better
MediaDailyNews, Laurie Sullivan - Monday, October 10, 2016
Third-generation Hispanics believe advertisers do not know them well. Findings suggest th ...
- Mobile To Slow Growth For Ecommerce Holiday Spending
Mobile Insider, Laurie Sullivan - Tuesday, October 11, 2016
Consumers tend to spend less on mobile devices than on desktop, whi ...
- Google Product Listing Ads Driving Up Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 10, 2016
Despite Google's desire to diversify revenue streams into mobile phones and ho ...
- How Keywords Give Marketers Insight Into Lifestyles
SearchBlog, Laurie Sullivan - Tuesday, October 11, 2016
Search marketers know how to read between the lines connecting keywords wi ...
- New Yorkers To Get Made By Google Popup Store
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 7, 2016
Information about a Made By Google store surfaced on the Web, providi ...
- Google Assistant Gains Personality From Pixar, The Onion Writers
SearchBlog, Laurie Sullivan - Monday, October 10, 2016
Google has hired a team of writers from Pixar and The Oni ...
- Etsy Sellers Gain Direct Access To Google Shopping Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 6, 2016
Etsy is rolling out a new dashboard in its marketplace that wi ...
- Google Backs Out Of Twitter Bid, Marketers Dismayed
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 6, 2016
Investors may be relieved that Google reportedly passed on making a b ...
- Intel IQ Shares Its Content Strategy
SearchBlog, Laurie Sullivan - Friday, October 7, 2016
The amount of content and the demand for attention from brands continu ...
- Samsung Buys AI Assistant Made By Two Former Siri Co-founders
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 6, 2016
Apparently, Google's move to build out products based on artificial intelligence h ...
- AI, Advertising's Next Big Step In Personalizing Branded Videos
Online Video Daily, Laurie Sullivan - Wednesday, October 5, 2016
IRIS.TV has released technology running on AI that serves in real-time brand ...
- Google, Facebook Become Focus Of Holiday Digital Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 5, 2016
Advertisers plan to spend on average 62% of their holiday marketing budg ...
- Criteo CEO On Future Of HookLogic After Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 6, 2016
Advertisers may have been blindsided by Criteo's $250 million purchase of HookLogi ...
- Mobile Searches Account For 15 Hours Daily
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 7, 2016
Nearly half of individuals browsing the Web do so on more th ...
- 4 Google Page One Optimization Tips
SearchBlog, Laurie Sullivan - Thursday, October 6, 2016
Google dominates the first-page U.S. search layout with Knowledge Graph, Carousels, Shoppi ...
- Google Integrates Search Across Gmail, Calendar, Groups, Drive
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 5, 2016
Among all the topics announced during Google's product event Tuesday, this o ...
- Apple Focuses On Relevance To Target Search Ads In App Store
Data and Targeting Insider, Laurie Sullivan - Wednesday, October 5, 2016
Apple this week opened Search Ads in its App Store for iPho ...
- Criteo Worked With Forward Thinkers At HookLogic Long Before Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 4, 2016
When HookLogic announced in June that it would extend its platform ...
- Google Virtual Assistant, Pixel, Daydream View VR Headset Brings Advertisers Home
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 4, 2016
Google found a clever way to expand its search and advertising businesse ...
- Bing Rolls With Expanded Device Targeting
SearchBlog, Laurie Sullivan - Wednesday, October 5, 2016
Bing's strategy to get more advertisers to run paid-search and shopping campaig ...
- Fewer Marketers Spend More On Programmatic, Even As ROI Rises
Real-Time Daily, Laurie Sullivan - Monday, October 3, 2016
Marketers will spend more to run ads through programmatic channels, but ...
- How The Holidays Change Consumer Behavior
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 3, 2016
Searches, media consumption and social sharing increase during the holidays as picture ...
- Ask Search Experts Why One Search Results Page Outranks Another
SearchBlog, Laurie Sullivan - Tuesday, October 4, 2016
Search experts try to answer questions like "which page do you thi ...
- Bing Launches Dashboard For Copyright Infringement Claims
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 3, 2016
Bing introduced a DMCA monitoring dashboard anyone can use, after filing ...
- Google, Twitter Acquisition Could Have Legs This Time Around
MediaDailyNews, Laurie Sullivan - Saturday, October 1, 2016
Google co-founders have been contemplating the acquisition of Twitter for years. N ...
- AI, Search Support Transition From Mobile Apps To Bots
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 30, 2016
Bots will become the next version of mobile apps, creating the emotion ...
- Facebook Marketplace Seems Incomplete
SearchBlog, Laurie Sullivan - Monday, October 3, 2016
While the social behemoth didn't tout search or ecommerce capabilities to suppo ...