- Conductor, Adobe Give Advertisers Metrics To Prove Content Drives ROI
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 21, 2016
A deal between Adobe and Conductor that the companies plan to announ ...
- Search On Apple's Smaller Screen Works For Me -- What About Google's Bots?
SearchBlog, Laurie Sullivan - Tuesday, March 22, 2016
A chunk of Apple iPhone users want a smaller phone and scree ...
- Bing Search Takes On Social Extensions
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 21, 2016
Microsoft announced that Bing Ads is testing social extensions in the U. ...
- PR Newswire Redesigns Site To Drive Higher Search Traffic
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 21, 2016
PR Newswire, a UBM company, has unveiled an updated Web site, boasti ...
- Why Advertisers Should Care About Browser Vulnerabilities
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 21, 2016
Advertisers should care that consumers want to know they can visit ...
- Privacy Search Engines Ixquick And StartPage Merge Brands
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 21, 2016
The owner of two privacy search engines will merge the brand nam ...
- Microsoft Gives Marketers Video Rating Data On Par With Traditional TV
MediaDailyNews, Laurie Sullivan - Friday, March 18, 2016
U.S. digital video ad spending will reach $9.84 billion in 2016, accordi ...
- Apple CEO Tim Cook: 'No One Should Have A Key That Turns A Billion Locks'
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 18, 2016
Apple encryption engineers could quit their jobs if they were forced ...
- Obama: Google Plans To Bring Internet To Cuba
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 21, 2016
Google hopes to become the first American Internet provider to connect Cu ...
- Big Winners At SEMPO's First Global Awards Event
SearchBlog, Laurie Sullivan - Monday, March 21, 2016
Nebo, Geary LSF, and Back Azimuth Consulting were the big winners f ...
- Search Engine Finds Movies Based On Description
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 18, 2016
Finnish company Valossa is developing a search engine to find movies. Descri ...
- Google Agrees To Join Binge On After T-Mobile Clarifies Data Streaming Changes
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 18, 2016
T-Mobile introduced a program called Binge On in November that allows vid ...
- How To Redirect Windows 10 Searches From Bing To Google
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 18, 2016
Shiwangi Peswani explains how to redirect searches from Edge and Bing ...
- The Woman Leading EU's Antitrust Cases
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 18, 2016
The Foreign Policy hangs for a day with Margrethe Vestager, the European Union’s commissioner for competitio ...
- Apple Begins Relying On Google Cloud, Analyst Confirms Relationship
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 17, 2016
Google's climb to support enterprise cloud storage for some of the large ...
- Consumers Searching For 'Tax Prep' More Receptive To Ads
SearchBlog, Laurie Sullivan - Friday, March 18, 2016
Yahoo released data this week to help marketers gear up for spri ...
- LiveWorld Moves From Facebook Streams To Mobile Messaging
Social Media & Marketing Daily, Laurie Sullivan - Thursday, March 17, 2016
LiveWorld is piloting the next generation of social tools that will mo ...
- 5 Search Algorithm Misconceptions
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 17, 2016
Danny Hall runs through several misconceptions about search algorithms, specially about Googl ...
- Instagram Reorders Content In Feeds Based On Personal Preferences
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 17, 2016
Instagram will soon have the ability to show posts out of ord ...
- B2B Programmatic Media Must Become As Targeted As B2C
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 16, 2016
The data audience segments required to finely target business-related advertisements through programmat ...
- Will Google 360 Help Brands Better Understand Omnichannel?
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 16, 2016
Marketers have many definitions of "omnichannel" advertising, but vendors hope the relea ...
- Brands Find Less ROI Accountable In 2016 Compared With A Year Ago, Study Shows
SearchBlog, Laurie Sullivan - Thursday, March 17, 2016
Marketers in charge of advertising budgets find that the complexity of technolo ...
- Pitney Bowes Uses IoT Data To Improve Operations, Physical Mail Delivery
AI & IoT Daily, Laurie Sullivan - Tuesday, March 15, 2016
Pitney Bowes has created a method to pull in data from ea ...
- Gfk MRI Builds Political Ad Targeting Data Segments
Data and Targeting Insider, Laurie Sullivan - Wednesday, March 16, 2016
GfK MRI has partnered with data management platforms (DMPs) to launch ...
- Google Creates Analytics 360, Introduces DMP For A Multiscreen World
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 15, 2016
Google's mission to increase the accuracy of the search and display advertisemen ...
- Google Adds Encryption Requests To Transparency Report, Holds Itself Accountable
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 15, 2016
Google has added a new section to its transparency report that provid ...
- Google, Bing Rev Up Political Data Engines
SearchBlog, Laurie Sullivan - Wednesday, March 16, 2016
Woven into the political news making headlines Tuesday, Google introduced new featur ...
- Dell Swings Mobile During SXSW To Promote Austin Golf Tournament
Mobile Marketing Daily, Laurie Sullivan - Monday, March 14, 2016
Austin has always felt like one of the main characters of Sou ...
- Google Runs Search Trial For Streaming Ads For Games
SearchBlog, Laurie Sullivan - Tuesday, March 15, 2016
Google will soon allow ads for games to stream in Android sear ...
- Brands Embrace The Virtual In Reality
Marketing Daily, Laurie Sullivan - Saturday, March 12, 2016
AUSTIN, TEXAS: At least at South By Southwest Interactive (SXSWi), brands a ...