- ASKfm Redesigns Q&A Site To Attract Teens, Millennials
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 14, 2016
Dublin-based ASKfm, an IAC/InterActive Corp. company, has released the next version ...
- Yieldbot Becomes Profitable, Focuses On Mobile Location Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 14, 2016
First-party data from search or social and Web properties that tell bran ...
- Vista Equity Partners Acquires Fiverun, Integrates MarketLive, Shopatron To Rebrand As Kibo
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 14, 2016
Vista Equity Partners acquired mobile point-of-sale company Fiverun Thursday, and will mer ...
- Apple Gifts iAd To Publishers
SearchBlog, Laurie Sullivan - Friday, January 15, 2016
After six years of running the mobile advertising platform iAd, reports sugge ...
- iProspect India Hires Former Google Exec To Run Paid Media
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 14, 2016
iProspect India, the digital performance agency from Dentsu Aegis Network, has hir ...
- Early Corporate Ad Strategy Impacts Future Stock Prices, Brand Equity
MediaDailyNews, Laurie Sullivan - Wednesday, January 13, 2016
The ability for paid advertising to impact stock price depends on t ...
- Changes In Search Engine Partnerships Cloud Quarterly Results
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 13, 2016
Impressions from U.S. paid-search advertising campaigns running on Google rose 7% ...
- Yahoo Releases 13.5 Terabytes Of User-Behavior Data To Researchers
SearchBlog, Laurie Sullivan - Thursday, January 14, 2016
In a move intended to spur innovation, Yahoo wants to give researche ...
- Tips To Create Successful Luxury Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 13, 2016
Luxury isn’t about the price tag, or the functionality or purpose ...
- Remove Underperforming Content From Sites
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 13, 2016
Everett Sizemore advises marketers to start with a content audit and specifical ...
- Google X To Rebrand
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 13, 2016
Google X will take on a shorter name, X, and a ni ...
- Foot-Tracking Cookies That Collect Data
Data and Targeting Insider, Laurie Sullivan - Wednesday, January 13, 2016
A London-based team of data scientists at Hoxton Analytics have developed ...
- Search Journey Grows Complex With Rise Of Connected Devices
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 12, 2016
From apps to search engines, the consumer journey from discovery to completi ...
- Microsoft Pulse Gives Viewers Of State Of The Union Address A Voice
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 12, 2016
Microsoft Pulse has partnered with CNN, MSNBC, NBC Universo and Telemundo ...
- Google Maps Predicts Your Next Destination
SearchBlog, Laurie Sullivan - Wednesday, January 13, 2016
Google Maps will soon have the ability to analyze a user's drivi ...
- David Bowie, Perception Of A Human Search Engine
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 12, 2016
Actually, when Paul Morley wrote this article published in 2013, he referr ...
- Yahoo Serves A New Twist On Google Ads
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 12, 2016
Jennifer Slegg shows marketers what Yahoo's test of Google ads in sear ...
- Google Purges 12 Million-Plus Links In First Week Of 2016
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 12, 2016
Google received 12.1 million link removal requests in the first week ...
- Singapore Consumers Increasingly Shopping Online
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 12, 2016
A Visa survey reports that more than 70% of consumers in Singapo ...
- 2016 Sees Display Ad Spend Overtake Search In U.S.
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 11, 2016
Marketers in the U.S. will spend more on display than search advertisi ...
- Marketers Need Data To Determine Intent -- Not Just Demographics
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 11, 2016
Marketers that are using demographics as a proxy to find consumers interest ...
- Microsoft Builds Trove From Windows 10 User Data To Support Bing, Cortana
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 11, 2016
Microsoft has released Windows 10 user activity numbers that indicate the lev ...
- Google Branches Programmatic Into Other Ad Media In 2016
SearchBlog, Laurie Sullivan - Tuesday, January 12, 2016
Expect Google engineers to experiment with new programmatic capabilities in 2016. That ...
- Google Rebuilds Presence In China
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 11, 2016
Google has posted more than 50 jobs on LinkedIn looking to hire employe ...
- Amazon Builds Bridges Into France, Acquires Packing Co.
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 11, 2016
Amazon is widening the doorway to ecommerce globally. The company is expect ...
- Amazon Enters Smart Home Market, Wants To Be The 'Brains' Behind IoT
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 8, 2016
Amazon this week announced it will push deeper into the smart ho ...
- Renaissance Hotels Debuts Its First Short Film To Drive Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 8, 2016
Renaissance Hotels will roll out the red carpet Monday at the Renaissan ...
- eBay Enterprise Marketing Acquires AffiliateTraction, Expands Programmatic
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 11, 2016
eBay Enterprise Marketing Solutions will announce Monday the acquisition of AffiliateTraction ...
- How Facebook Oculus Rift-Microsoft Xbox Deal Could Pull In Bing
SearchBlog, Laurie Sullivan - Monday, January 11, 2016
Facebook is partnering Oculus Rift with Microsoft's Xbox One. The head-mounted virtu ...
- Internal Pinterest Roadblock Squashing Grand Search Advertising Visions
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 8, 2016
Will the promise of grandiose search features in Pinterest get squashed ...