- Focus On Search Goals First, Not Tools
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 27, 2013
Mackenzie Fogelson takes us through a five-stage process to ensure that markete ...
- RKG Finds Inconsistent PLA Targeting
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 27, 2013
Andy Taylor points to a points to a post written by Geor ...
- Intel Invests In Google Glass Rival Shipping Into Apple Retail Stores
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 27, 2013
Intel's venture capital arm announced an investment in Recon Instruments, which so ...
- Twitter's Marketing Deal With NFL The Initial Kickoff
Online Media Daily, Laurie Sullivan - Thursday, September 26, 2013
Twitter has inked a marketing and branding deal with the National Footba ...
- Google Introduces Hummingbird Algorithm To Aid Voice-Based Queries
Online Media Daily, Laurie Sullivan - Thursday, September 26, 2013
In an effort to understand and process more complex queries, Amit Singha ...
- Social Spam Rose 355% In The First Half Of 2013
Online Media Daily, Laurie Sullivan - Thursday, September 26, 2013
Social spam in Facebook, YouTube, Google+, Twitter and other sites grew 35 ...
- How To Create Brand Advocates: Hispanics' Lure To Loyalty Programs
SearchBlog, Laurie Sullivan - Friday, September 27, 2013
Understanding the nuances of the Hispanic market such as online buying behavio ...
- Botnet Steals Data From Brokers
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 26, 2013
News of a botnet run by an identity theft service reaching in ...
- Paid-Search Campaigns: Alternative Uses
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 26, 2013
Use paid-search campaigns to test new ideas in the market. That's o ...
- Microsoft: Tips On Consumer Trends
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 26, 2013
Natasha Hritzuk, senior director of consumer insights at Microsoft, shares insights ...
- Google In 1998
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 26, 2013
Matt Cutts takes a look back at what Google search results look ...
- AARP's Real-Time Emmy Tweet Surpasses TV Sponsor Buzz
Online Media Daily, Laurie Sullivan - Wednesday, September 25, 2013
AARP's unexpected Twitter moment came when Jeff Daniels took home the stat ...
- Google Makes 150 Songs Royalty Free In Videos, Turns Comments Into Conversations
Online Media Daily, Laurie Sullivan - Wednesday, September 25, 2013
Through Google's YouTube service, content creators can now use more than 1 ...
- Study: Paid Search Boosts Invisible Organic Campaigns
Online Media Daily, Laurie Sullivan - Thursday, September 26, 2013
The daunting task for search marketers to understand the relationship between pa ...
- The Social Side Of Rebranding HomeAdvisor
SearchBlog, Laurie Sullivan - Thursday, September 26, 2013
When HomeAdvisor rebranded from ServiceMagic, the marketing team encountered many challenges. ...
- California Law Allows Minors To Delete Online Content
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 25, 2013
Hit the delete button, per Calif. Gov. Jerry Brown. Teens, it doesn ...
- Bing Ads Get Extended Security Validation
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 25, 2013
Microsoft has adopted Extended Validation SSL certificates on the Bing Ads W ...
- Acquisio Adds Support For Baidu, Yahoo Japan Unified Ads
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 25, 2013
Acquisio has announced support for Yahoo Japan Unified Campaigns, as well as improv ...
- RIO SEO Inks Search Engines MD Deal
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 25, 2013
Minneapolis-based Internet agency Search Engines MD will tap Rio SEO's Automation Platfo ...
- Study: Device Interaction Requires Marketers To Rethink Ad Serving
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 25, 2013
Do you reach for your smartphone with your eyes barely open, whi ...
- Turner Taps Adobe Primetime For TV Everywhere, Ad-Serving
Online Media Daily, Laurie Sullivan - Tuesday, September 24, 2013
Turner Broadcasting System became the latest Adobe Primetime customer Tuesday, furthering i ...
- AOL, Microsoft, Yahoo Up Premium Ad Buying Through Programmatic API
Online Media Daily, Laurie Sullivan - Tuesday, September 24, 2013
AOL, Microsoft and Yahoo want the industry to adopt programmatic premium ...
- Digital To Account For 24.4% Of Ad Spend Next Year Worldwide
Online Media Daily, Laurie Sullivan - Wednesday, September 25, 2013
Digital advertising will account for 22.7% of all worldwide ad investments th ...
- Why Local Search Needs Real-Time Data
SearchBlog, Laurie Sullivan - Wednesday, September 25, 2013
Detours around a dead end are common. So go ahead. Optimize yo ...
- BlackBerry Goes Private
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 24, 2013
BlackBerry has agreed to go private in a $4.7 billion deal l ...
- How Voice Search Changes SEO, Paid Search
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 24, 2013
Google Voice Search in August began allowing users to do more complex comman ...
- Undercover NY Sting Reveals Fake Online Reviews
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 24, 2013
Google isn't the only company or organization trying to crack down ...
- What Removing Keyword Data Means To Search Marketers
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 24, 2013
Rishi Lakhani tells us what the removal of most remaining keyword da ...
- Digital Marketers Find Difficulty In Proving ROI
Online Media Daily, Laurie Sullivan - Monday, September 23, 2013
More than half of digital marketers taking part in a survey belie ...
- 'Harper's Bazaar' Launches First Native Ad Campaign With Nordstrom
Online Media Daily, Laurie Sullivan - Monday, September 23, 2013
Hearst launched its first native advertising campaign on Harper's Bazaar with Nordstr ...