- Why The Future Of Google, Bing, Yahoo Search Ads Should Combine PLAs, Text, Video
SearchBlog, Laurie Sullivan - Thursday, November 14, 2013
When Google integrates a product listing ad (PLA) and paid-search text a ...
- When No Two Google Search Pages Look Identical
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 13, 2013
Have you thought about how to search Web pages and content bas ...
- What Google Did With 200 Million Pirated Links
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 13, 2013
Google has been asked to remove more than 200 million links sin ...
- China's Search Engine Baidu Faces Piracy Lawsuit
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 13, 2013
The Motion Picture Association of America, along with a group of Chine ...
- Sony, Microsoft Separately Launch Game Consoles In Time For Holidays
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 13, 2013
Sony will launch PlayStation 4 Friday, followed by Microsoft Xbox One ne ...
- Predictive Modeling, Analytics Becoming Focus For Ad Industry In 2014
Data and Targeting Insider, Laurie Sullivan - Wednesday, November 13, 2013
Traditional performance metrics challenges marketers for a variety of reasons. Let's sta ...
- Consumers Expect Optimized Mobile Experiences, Retail Sites Need Improvement
Online Media Daily, Laurie Sullivan - Wednesday, November 13, 2013
Mobile devices have become an integral part of the consumer's lifestyle, b ...
- The Search For A Lucrative Holiday Season
SearchBlog, Laurie Sullivan - Wednesday, November 13, 2013
Consumers will spend 11% more during the Thanksgiving weekend in 2013, compar ...
- Google Gives Nielsen The Green Light To Put Measurement Tags On YouTube
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 12, 2013
Nielsen disclosed last week that Google now allows advertisers to test Nielsen ...
- Nuances Between Paid Search And Paid Social
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 12, 2013
Paid social campaigns will become the buzz phrase in 2014, as markete ...
- Optimization Tips For Cyber Monday Paid-Search Ads
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 12, 2013
There's still time to refine paid-search ads running for Cyber Monday, t ...
- Optimizing Big Content
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, November 12, 2013
Grab a cup of coffee and cozy up in your most comfortab ...
- Starcom To Target Yahoo Video Users Based On First-Party Data
Online Media Daily, Laurie Sullivan - Monday, November 11, 2013
Publicis Groupe's Starcom has struck a deal with Yahoo to develop ...
- Marketers Struggling To Integrate Media Channels
Online Media Daily, Laurie Sullivan - Monday, November 11, 2013
Integrating media seems too complicated, internal marketing teams are not set ...
- How MINI USA Relies On Social, Search, User-Generated Content
SearchBlog, Laurie Sullivan - Tuesday, November 12, 2013
Search supports branding at MINI USA. The media connects to social. T ...
- Google Launches Finder Tool For Philippines
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 11, 2013
Google said Monday that it launched several crisis online tools to he ...
- YouTube Comments Show Discontent With New Commenting Feature
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 11, 2013
More than 30,000 people have left comments on the YouTube blog po ...
- How Much Per Employee Does Your SaaS Company Earn?
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 11, 2013
OpenView Venture Partners recently surveyed more than 160 senior executives and consultan ...
- Linguistics Find Niche In Search Engine Marketing
Around the Net in Search Marketing, Laurie Sullivan - Monday, November 11, 2013
Trailblazers succeed when they blaze their own trail. They have the opportuni ...
- Next Microsoft CEO Could Make Sweeping Changes To Bing
Online Media Daily, Laurie Sullivan - Friday, November 8, 2013
Recent reports suggest that Microsoft continues to shorten its list of C ...
- eCommerce Hits $53.2 Billion In U.S. For Q3 2013
Online Media Daily, Laurie Sullivan - Friday, November 8, 2013
An unofficial assessment for Q4 2013 mobile commerce could see the tot ...
- One Crazy Google Motorola Tattoo Patent Filing Using NFC
SearchBlog, Laurie Sullivan - Monday, November 11, 2013
Google has acquired many patents and filings with the Motorola Mobility acquisiti ...
- How Facebook Insights Work
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 8, 2013
Facebook recently redesigned its Insights page with sections that give marketers, wel ...
- Didit Acquires SEOPledge
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 8, 2013
New York-based digital advertising and marketing company Didit reported acquiring Hicksville, ...
- How Search Marketers Can Talk About KPIs, Other Than Rank
Around the Net in Search Marketing, Laurie Sullivan - Friday, November 8, 2013
Dana DiTomaso tells us about some important conversations that marketers can ha ...
- IBM Cross-Platform Cloud Campaign Takes On Amazon Services
Online Media Daily, Laurie Sullivan - Thursday, November 7, 2013
IBM launched an aggressive advertising campaign created by Ogilvy & Mather th ...
- Search Marketing Job Responsibilities Changing To Support Both Paid, Organic
SearchBlog, Laurie Sullivan - Friday, November 8, 2013
Top salaries for search engine marketing have fallen across the board. T ...
- Google Glass Corrective Lenses Coming
Around the Net in Search Marketing, Laurie Sullivan - Thursday, November 7, 2013
Google is working on a prototype for corrective lenses for Google Gla ...
- How To Find Keywords Not Provided
Around the Net in Search Marketing, Laurie Sullivan - Thursday, November 7, 2013
Megan Marrs gives us nine ways to "steal" keywords not provided bac ...
- Calculations To Analyze Real Numbers
Around the Net in Search Marketing, Laurie Sullivan - Thursday, November 7, 2013
Marketers need to remember that when brands and search agencies distribute percentage ...