- Failure To Master Online Data Costs Marketers Profits
Online Media Daily, Laurie Sullivan - Monday, January 21, 2013
Some 57% of marketers agree that data drives higher conversion rates, a ...
- Adometry Secures $8 Million In Venture Capital
Online Media Daily, Laurie Sullivan - Monday, January 21, 2013
Cross-channel attribution company Adometry said it secure $8 million in venture capit ...
- Tablets Take A Higher Search Budget Percentage
Online Media Daily, Laurie Sullivan - Tuesday, January 22, 2013
Search engine advertising continues to show healthy growth as spending in ...
- Google: Quick Look At Q4 2012 Revenue Numbers
Raw, Laurie Sullivan - Tuesday, January 22, 2013
Google reported that revenue rose 36% to $14.42 billion in the quart ...
- Search Marketers Can Bid Per Mobile Device, OS
SearchBlog, Laurie Sullivan - Tuesday, January 22, 2013
Fragmentation continues to complicate search marketing campaigns as an onslaught of n ...
- In An Alternative Search For Gun Control
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 21, 2013
Changing gun control laws prompted by tragedies have uncovered "intriguing" searches a ...
- Yandex Supports Nuclear Research Through CERN Openlab
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 21, 2013
In a move you might expect Mountain View, Calif. search engine Goog ...
- How To Bing It
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 21, 2013
Duane Forrester begins a Webinar series this week on tips for sear ...
- Blinkx Inks Dailymotion Search Video Deal
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 21, 2013
Video search engine blinkx has partnered to embed Dailymotion’s video player alongsi ...
- Online Landscape: Marketers Should Watch Google, Macro Trends
Online Media Daily, Laurie Sullivan - Friday, January 18, 2013
Marketers increased ad budgets during the holidays and saw higher returns ...
- Obama Appoints Google Vint Cerf To National Science Board
Raw, Laurie Sullivan - Monday, January 21, 2013
U.S. President Barack Obama appointed Google evangelist Vinton G. Cerf to t ...
- SEM: Infographic Mapping Holding Co., Agencies, Support
Raw, Laurie Sullivan - Monday, January 21, 2013
In a long overdue move to map the search engine marketing landscap ...
- Adometry Secures $8 Million In Venture Capital
Raw, Laurie Sullivan - Monday, January 21, 2013
Cross-channel attribution company Adometry said it secure $8 million in venture capit ...
- Will You Hire Employees To Manage Data From Search Campaigns?
SearchBlog, Laurie Sullivan - Monday, January 21, 2013
Labor constraints, or lack of qualified search marketers who can analyze dat ...
- Connectalytics: An Alternative To Google Analytics
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 18, 2013
Google released a new feature several weeks ago that allows Analytics use ...
- Keyword Testing Tips
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 18, 2013
Amanda WestBook takes us through how to track budgets in Google AdWor ...
- Mobile Budget Allocation
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 18, 2013
Will search marketers augment campaigns with mobile? You bet. Overall, 95% ...
- Why CMOs Should (Not) Own Product Development
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 18, 2013
CMO Jim Taschetta tells us why he thinks chief marketing officers shou ...
- eBay Generates $13B In Mobile Revs
Online Media Daily, Laurie Sullivan - Thursday, January 17, 2013
Improvements in site search options and mobile apps made it easier f ...
- Zoosk Finds Love On YouTube
Online Media Daily, Laurie Sullivan - Thursday, January 17, 2013
Looking for true love as Valentine's Day approaches? Zoosk found it ...
- Facebook, Google, Amazon Lead In Value As Brand Rep Becomes More Important
SearchBlog, Laurie Sullivan - Friday, January 18, 2013
Reputation plays a major role in how consumers choose to interact wi ...
- SEO Tips For Facebook Graph Search
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 17, 2013
A post on Facebook Studio provides insight into optimizing for Graph Searc ...
- SEO Tips For LinkedIn
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 17, 2013
Search engine optimization (SEO) means more than optimizing Web sites that ser ...
- SEO: Web Page Titles As Ad Copy
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 17, 2013
View titles and descriptions for Web pages as ad copy to ga ...
- Is A YouTube-Vevo Music Deal In The Works?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 17, 2013
Although unconfirmed, Google will take a minority stake in the music vid ...
- Graph Search Will Change Marketing, Social Behavior
Online Media Daily, Laurie Sullivan - Wednesday, January 16, 2013
While opinions vary regarding the impact Facebook Graph Search will have ...
- Adobe: PLAs Contribute 10.7% Ad Spend To Google Growth In Q4
Online Media Daily, Laurie Sullivan - Thursday, January 17, 2013
Widespread consumer adoption of smartphones and tablets, along with adoption rates f ...
- Search Engines Remain Key Driver To Web Sites
SearchBlog, Laurie Sullivan - Thursday, January 17, 2013
Cross-channel marketing campaigns proved the most successful during the holidays. Search engin ...
- SEO: Small Biz Site Audit Tips
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 16, 2013
Glenn Gabe serves up 10 tips for small businesses looking to ...
- How To Turn Webinars Into A Lead-Generation Tool
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 16, 2013
David Kirkpatrick explains how Dataversity, a provider of data management resources f ...