- It's Not Magic, Just Cross-Device Conversion Tracking
SearchBlog, Laurie Sullivan - Thursday, July 16, 2015
About 90% of consumers start an activity on one device and e ...
- Meet Google's BLE Beacon Format, Eddystone
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 15, 2015
Google announced an open source Bluetooth Low Energy (BLE) beacon format it cal ...
- Bing Shopping Campaigns Officially Rolls Into U.S.
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 15, 2015
Microsoft will soon make Bing Shopping Campaigns the default campaign type f ...
- Google, Mozilla Pull Support For Adobe Flash
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 15, 2015
A recent security weakness found in Adobe Flash has Google and Mozil ...
- Tagging: Check It Twice
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 15, 2015
Benjamin Spiegel suggests checking tags not once, but several times because one missi ...
- Real-Time Email Optimization Goes Live, Relies On Data
Data and Targeting Insider, Laurie Sullivan - Wednesday, July 15, 2015
Most content management systems support fixed editorial and advertising content at t ...
- Google's 'Right To Be Forgotten' Dilemma Growing
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 14, 2015
Data in archived documents in Google's transparency report reveals the scale a ...
- Agencies Consider Native Advertising Creative Outlet In U.K.
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 14, 2015
Some 65% of agencies in the United Kingdom agree native advertising address ...
- As Mobile Results Improve, Desktop Search Value Erodes
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 15, 2015
If marketers don't make massive changes in the capabilities on Web sit ...
- Optimizing For Search Engine URLs, Not Keywords
SearchBlog, Laurie Sullivan - Wednesday, July 15, 2015
Keywords are becoming less relevant when tracking search engine query rankings. O ...
- Google Finds Gigabit Competition in Comcast
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 14, 2015
Google has some competition for gigabit Internet access speeds. Comcast's new Gigab ...
- How To Renegotiate Paid Search Client Contracts
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 14, 2015
Kayla Kurtz sheds light on how to make the renewal process ...
- Google To Reopen Map Maker
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 14, 2015
Map Maker will be reopened for editing in early August. Google shutter ...
- Google Capital Leads $100 Million Round In Cybersecurity Firm CrowdStrike
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 13, 2015
U.S. cybersecurity firm CrowdStrike has raised $100 million in a funding rou ...
- Analysts Raise Yellow Flag Ahead Of Google Earnings
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 13, 2015
Wall Street analysts rose a few concerns just days prior to Goog ...
- Western Union Asks - Does The American Dream Still Exist?
SearchBlog, Laurie Sullivan - Tuesday, July 14, 2015
Content that indexes in search engine query results brands a company's imag ...
- Search Engine Data Suggests Greeks Looking Elsewhere For Work
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 13, 2015
The share of online job searches in Greece directed abroad has mo ...
- Consumers To Brands: I Love You, But You Don't Know Me
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 10, 2015
Brands say they know their customers, but results from a recent stu ...
- IBM Sees The Next Phase Of Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 10, 2015
Marketers may not think of IBM as driving the next vision f ...
- AOL's Convertro Drills Attribution Weather Data Down To ZIP Codes
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 13, 2015
Marketers don't always understand how much weather patterns, compared with the advertisement ...
- Aussie's ABC News Outranking Commerical Sector For Google Search Terms
SearchBlog, Laurie Sullivan - Monday, July 13, 2015
Australian-based ABC News, which is produced by the News and Current Affai ...
- Google Uses Neural Network For Spam Filter
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 10, 2015
Google product manager Sri Harsha Somanchi explains that Gmail's spam filter n ...
- Bing Rolls With Demographic Targeting
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 10, 2015
Bing Ads has introduced a demographic targeting options allowing companies to target the ...
- Bing Adds A 'Learn More' Link For Prescription Searches
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 10, 2015
Bing has added an alert to search results for pharmaceuticals with keywor ...
- Camp Google Launches Online
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 14, 2015
Google's summer camp program focuses on science lessons. The online camp official ...
- Peter Read Leaves Google Ventures
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 10, 2015
Peter Read has left Google Ventures European arm, TechCrunch has learned. Goog ...
- Google Regains Market Share Losses From Yahoo-Bing
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 9, 2015
Search engine marketers in the United States continued to make double-digit investmen ...
- Microsoft Pressures Bing To Sharpen Its Focus
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 9, 2015
Microsoft has much to prove to its shareholders, government officials, brands a ...
- Gartner's Falling PC Estimates Confirm Rise In Mobile Search, Programmatic
SearchBlog, Laurie Sullivan - Friday, July 10, 2015
Search marketers seeing a shift from desktop to mobile clicks on paid-sear ...
- How Can Brands Identify 'Made In USA' Items In Search Results?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 9, 2015
Consumers are increasingly looking for items made in the United States. Ma ...