- Microsoft Sponsors Boingo Wi-Fi In NYC, SF
Online Media Daily, Mark Walsh - Tuesday, October 9, 2012
Wi-Fi provider Boingo Wireless said Microsoft will sponsor free Wi-Fi at locatio ...
- Tapad Expands Sales Force
Raw, Mark Walsh - Wednesday, October 10, 2012
Cross-platform ad technology firm Tapad has
expanded its sales force national ...
- CMO Council: Few Marketers Master Mobile
Online Media Daily, Mark Walsh - Tuesday, October 9, 2012
Nearly half (47%) of major brands are dissatisfied with the progress ...
- Facebook Scrambles To Catch Up With Mobile Audience
Online Media Daily, Mark Walsh - Friday, October 5, 2012
A new Macquarie study shows that engagement on Facebook remains strong, b ...
- Ryan's Harris Educates Brands About Mobile
Online Media Daily, Mark Walsh - Friday, October 5, 2012
Brands like Dove, Wrigley and Energizer are increasingly building mobile into integrat ...
- Microsoft Sponsors Boingo Wi-Fi In NYC, SF
Raw, Mark Walsh - Monday, October 8, 2012
Wi-Fi provider Boingo Wireless
said today Microsoft will sponsor free Wi- ...
- Sprint, Zoove Team On Vanity Cell Numbers
Raw, Mark Walsh - Monday, October 8, 2012
Sprint has
partnered with Zoove to let subscribers use the mobi ...
- Companies Spend Little On Mobile Initiatives
Online Media Daily, Mark Walsh - Thursday, October 4, 2012
Few companies have developed strategies that are specific to mobile devices. Le ...
- MMA Advises 7% Mobile Ad Spend, Agencies Buy Lower
Online Media Daily, Mark Walsh - Wednesday, October 3, 2012
The Mobile Marketing Association believes mobile should get 7% of ad budget ...
- Target Taps QR Codes To Lift Toy Sales
Online Media Daily, Mark Walsh - Wednesday, October 3, 2012
Target is banking on QR codes to help boost sales this holid ...
- Facebook Debuts Brand Campaign
Raw, Mark Walsh - Thursday, October 4, 2012
In connection with the announcing surpassing
one billion users today, Facebo ...
- LinkedIn Rolls Out New Company Pages Widely
Raw, Mark Walsh - Thursday, October 4, 2012
LinkedIn today began
rolling out its redesigned companies pages for t ...
- B&N, Microsoft Complete Nook Deal
Raw, Mark Walsh - Thursday, October 4, 2012
Barnes & Noble and Microsoft today
announced finalizing the strategic partnersh ...
- Opera Steps Up App Marketing
Raw, Mark Walsh - Thursday, October 4, 2012
After launching its own app store front last year to compete wi ...
- Zynga Forecasts Q3 Loss, Lowers Outlook
Raw, Mark Walsh - Thursday, October 4, 2012
More bad news from beleaguered social games maker Zynga. The company ...
- Old Navy, CP+B Embrace 'Mobile First' For Black Friday
MAD LA, Mark Walsh - Wednesday, October 3, 2012
Old Navy and its agency Crispin Porter + Bogusky presented a ca ...
- Sprint Debuts Ad Service Pinsight Media+
Online Media Daily, Mark Walsh - Tuesday, October 2, 2012
Sprint is taking a bigger step into the ad business. The nation ...
- Mondelez Launches Mobile Startup Program
Raw, Mark Walsh - Wednesday, October 3, 2012
Snack food giant Mondelez International on Wednesday announced a new program aim ...
- Millennial Media Hires Ex-Yahoo CMO Spilman
Online Media Daily, Mark Walsh - Monday, October 1, 2012
Mobile ad network Millennial Media has named Mollie Spilman as its n ...
- AT&T AdWorks Offers Auto-Fill For Ads
Online Media Daily, Mark Walsh - Monday, October 1, 2012
AT&T AdWorks today introduced a new service allowing AT&T customers to auto-fi ...
- Flite Expands Ad Platform To Mobile
Online Media Daily, Mark Walsh - Tuesday, October 2, 2012
Flite has extended its cloud-based ad platform to mobile to meet t ...
- Video Ups Mobile Ad Engagement
Online Media Daily, Mark Walsh - Tuesday, October 2, 2012
Ad features such as video and image galleries help boost engagement wi ...
- LinkedIn Users To Follow 'Influencers'
Raw, Mark Walsh - Tuesday, October 2, 2012
LinkedIn to date has allowed people to follow updates from companies, grou ...
- Question of the Day: What is Creative?
Show Daily, Mark Walsh - Tuesday, October 2, 2012
Continiuing the existential ad theme from Monday, Gaston Legorburu, worldwide chief creati ...
- Can Creative and Mobile Play Together?
Show Daily, Mark Walsh - Tuesday, October 2, 2012
Mobile is rapidly growing as a consumer medium but it's often be ...
- What Is An Agency?
Show Daily, Mark Walsh - Tuesday, October 2, 2012
The morning panel session at OMMA Global asks the Big Question: "Wh ...
- Ideas Over Execution
Show Daily, Mark Walsh - Tuesday, October 2, 2012
In the debate over ideas versus execution, John Winsor, chief innovation offic ...
- Kraft/Mondelez Pushing Mobile
Show Daily, Mark Walsh - Tuesday, October 2, 2012
In the mobile arena, Kraft is best known for its iFood Assista ...
- Has QR Codes' Moment Passed?
Show Daily, Mark Walsh - Tuesday, October 2, 2012
Will QR codes gain traction before NFC takes over? QR codes ha ...
- Old Navy, CP+B Embrace 'Mobile First' For Black Friday
Show Daily, Mark Walsh - Tuesday, October 2, 2012
Old Navy and its agency Crispin Porter + Bogusky presented a ca ...
