- Boost's '4Genie' Grants Wireless Wishes
Marketing Daily, Aaron Baar - Monday, June 4, 2012
Boost Mobile is moving from being an amplifier of consumers' complaints abo ...
- Nintendo Shows Wii U Features
Marketing Daily, Aaron Baar - Monday, June 4, 2012
In an online video, Nintendo global president Satoru Iwata outlines some ...
- (RED) Gets Into Gaming For Good
Marketing Daily, Aaron Baar - Thursday, May 31, 2012
As part of the organization's (Red)Rush to Zero campaign, the group ...
- Cricket To Offer Prepaid iPhone
Marketing Daily, Aaron Baar - Thursday, May 31, 2012
The smartphone will be available with the company's $55/month all-inclusive plans. ...
- Platform Notwithstanding, Gaming Top Consumer Activity
Marketing Daily, Aaron Baar - Wednesday, May 30, 2012
According to new research from PwC U.S., people spend more time playi ...
- Kids Using Apps Frequently
Marketing Daily, Aaron Baar - Tuesday, May 29, 2012
According to The NPD Group, there's an average of 12 apps f ...
- LG Focuses On Users In 3DTV Effort
Marketing Daily, Aaron Baar - Tuesday, May 29, 2012
In a new digital and print advertising campaign, LG Electronics USA us ...
- No Time, Money For Vacay? Try 'Nearcay'
Marketing Daily, Aaron Baar - Saturday, May 26, 2012
First, there was the "vacation." Then there was the "staycation." This summe ...
- Sales Increase, But 3DTV Excitement Lags
Marketing Daily, Aaron Baar - Wednesday, May 23, 2012
According to The NPD Group, 3DTV unit sales increased 74% and revenu ...
- Thirsty? How About A Brees, Waltrip or K-Cho?
Marketing Daily, Aaron Baar - Wednesday, May 23, 2012
"We're purposely being a little tongue-in-cheek," says Brett Hartmann, brand manager f ...
- Hello, Viewdini
Marketing Daily, Aaron Baar - Tuesday, May 22, 2012
New app will allow consumer to search and view movies from differe ...
- Study: Small Target Means Big Success For CPG Intros
Marketing Daily, Aaron Baar - Monday, May 21, 2012
CPG marketers looking to introduce a new product or line extension mig ...
- Comcast Rolls Out X1
Marketing Daily, Aaron Baar - Monday, May 21, 2012
The new platform uses cloud servers on Comcast's network to integrate interactiv ...
- AT&T Sings Facebook Fans' Praises
Marketing Daily, Aaron Baar - Saturday, May 19, 2012
Rather than offering a traditional blanket "thank you" or a discount ...
- Billboard Awards Feature Sony Tablets
Marketing Daily, Aaron Baar - Friday, May 18, 2012
If all goes as intended, presenters will open a folding, dual-screen tabl ...
- Correction: Schwinn Strikes Deal With SocialVibe
Marketing Daily, Aaron Baar - Thursday, May 17, 2012
The Marketing Daily story posted May 16 "Schwinn Celebrates Lifetime of Ridin ...
- Consumer Spending Lags Economic Uptick
Marketing Daily, Aaron Baar - Friday, May 18, 2012
The economy may be showing signs of life, but consumer spending ...
- SF Giants Stars Tout Game Ratings
Marketing Daily, Aaron Baar - Thursday, May 17, 2012
Catcher Buster Posey and pitcher Ryan Vogelsong will appear in PSA's f ...
- Schwinn Celebrates Lifetime Of Riding
Marketing Daily, Aaron Baar - Wednesday, May 16, 2012
Two years after moving away from a broadcast-based marketing plan, Schwinn ...
- DirecTV To Offer Rural Broadband
Marketing Daily, Aaron Baar - Wednesday, May 16, 2012
The company has struck new agreements with ViaSat and Hughes. ...
- Consumers Favor Watching Video Programming On TV
Marketing Daily, Aaron Baar - Tuesday, May 15, 2012
Despite the increasing number of options available to consumers, they're still watchi ...
- Half Of iPhone Users Would Buy Apple TV
Marketing Daily, Aaron Baar - Tuesday, May 15, 2012
The biggest consideration for consumers is price. According to one survey, 3 ...
- Let's Hear It For The 3%
Marketing Daily, Aaron Baar - Monday, May 14, 2012
According to ABI Research, 3% of app users accounted for 20% ...
- Mobile Mini Takes To TV
Marketing Daily, Aaron Baar - Monday, May 14, 2012
Taking advantage of the planning many consumers may be putting into packi ...
- Samsung Videos Highlight Quality Of Memory
Marketing Daily, Aaron Baar - Sunday, May 13, 2012
Samsung makes the memory that goes inside many of those devices ...
- Research Finds Consumers Crave Simplicity
Marketing Daily, Aaron Baar - Thursday, May 10, 2012
Technology companies may believe that the bells and whistles that come wi ...
- McGraw Endorses JBL
Marketing Daily, Aaron Baar - Thursday, May 10, 2012
Country star will appear in ads; brand will sponsor his tour. ...
- Lipton, 'Lady A' Share Positivity
Marketing Daily, Aaron Baar - Tuesday, May 8, 2012
It's iced tea season, and Lipton has teamed up with country arti ...
- Coming Soon: Family Data Plans
Marketing Daily, Aaron Baar - Tuesday, May 8, 2012
AT&T, Verizon reportedly at work on plans that would allow multiple use ...
- AT&T To Offer Home Security, Monitoring
Marketing Daily, Aaron Baar - Monday, May 7, 2012
In a growing trend of telecommunications companies offering home security and automati ...