- Ruby Tuesday To Blow Self Up, Start Fresh
Marketing Daily, Nina Lentini - Thursday, July 31, 2008
[Restaurants] After the blast, :30 and :15 TV spots will introduce ...
- Starbucks Cuts Jobs, Realigns Management
Marketing Daily, Nina Lentini - Wednesday, July 30, 2008
[Restaurants] The beleaguered company on Tuesday announced that it will cut 1,0 ...
- What Is Stuart Elliott Doing On Facebook Shilling For Canadian Club?
Marketing Daily, Nina Lentini - Tuesday, July 29, 2008
Finding oneself in an ad unexpectedly is a worrisome prospect. I enj ...
- Why Is Stuart Elliott Shilling For Canadian Club?
MediaDailyNews, Nina Lentini - Tuesday, July 29, 2008
Imagine my surprise when I clicked on my Facebook newsfeed Monday morni ...
- What Is Stuart Elliott Doing On Facebook Shilling For Canadian Club?
Online Media Daily, Nina Lentini - Tuesday, July 29, 2008
Imagine my surprise when I clicked on my Facebook newsfeed Monday morni ...
- OfficeMax Puts Power Of Penny To Test In Campaign
Marketing Daily, Nina Lentini - Friday, July 25, 2008
[Retail] Over the next two weeks, OfficeMax's "Power to the Penny" campai ...
- JC Penney Reaches For Teen Market On New Social Site
Marketing Daily, Nina Lentini - Thursday, July 24, 2008
[Retail] The digital advertising program for the back-to-school shopping season features ...
- AT&T 'Buddies' Reprise Roles For TV, Broadband Services
Marketing Daily, Nina Lentini - Wednesday, July 23, 2008
[Telecom] The campaign focuses on the relationship between two main characters--a loy ...
- Iconix' Candies: Back-To-School Gets 'Wake Up Call'
Marketing Daily, Nina Lentini - Thursday, July 17, 2008
[Retail] The upcoming TV commercial will be a direct lift from Panettiere ...
- New Chili's Campaign Peppers In Some Brand Equity
Marketing Daily, Nina Lentini - Monday, July 7, 2008
[Restaurants] The chain's emphasis on its bold flavors and fun atmosphere ...
- Burger King Spawns A Mini-Me For New Kids Meals
Marketing Daily, Nina Lentini - Tuesday, July 1, 2008
[Restaurants] "It's what the King would feed his kids if he h ...
- Kellogg Dangles NYC Trip In Hydrox Cookie Contest
Marketing Daily, Nina Lentini - Monday, June 30, 2008
[Food] The first crème-filled chocolate sandwich cookie originally introduced in 1908 ...
- Jack In The Box Offers Free Tacos With A Gas Receipt
Marketing Daily, Nina Lentini - Wednesday, June 25, 2008
[Restaurants] A 30-second TV ad, created by AOR Secret Weapon, began airi ...
- Nestle Purina's Alpo Looks For New Face With Video Contest
Marketing Daily, Nina Lentini - Tuesday, June 24, 2008
[Food] The winning dog and its owner will also get a tr ...
- Starbucks Intros Two Hours Of Free WiFi In Rewards
Marketing Daily, Nina Lentini - Tuesday, June 10, 2008
[Restaurants] Those who join by July 14 will receive a complimentary bevera ...
- Marketers Take Hit As More Consumers Turn To Home Dining
Marketing Daily, Nina Lentini - Tuesday, June 3, 2008
[Restaurants] A study from Mintel, the Chicago-based consumer research firm, finds th ...
- KFC Adds Third Fried Chicken Flavor In 68 Years
Marketing Daily, Nina Lentini - Thursday, May 29, 2008
[Restaurants] In the 30-second spot, two young married couples dine outdoors, apparent ...
- Motel 6 Offers Family Trip Planning On Web Site
Marketing Daily, Nina Lentini - Tuesday, May 27, 2008
[Hospitality] The national parks tour follows the recently announced Jazz Journey th ...
- CKE Goes Candid Camera To Show Quality Of Its Burgers
Marketing Daily, Nina Lentini - Wednesday, May 21, 2008
[Restaurants] The series of 30-second spots showing real people eating real burge ...
- Canon Shoots TV Spot For EOS Rebel With Own SLR Brand
Marketing Daily, Nina Lentini - Tuesday, May 20, 2008
[Electronics] Tapping into the creative talents at Grey New York, the advertisi ...
- Jack Daniel's Parks Nascar Race Car On New Mini-Site
Marketing Daily, Nina Lentini - Monday, May 19, 2008
[Spirits] The goals of "Jack's Track" are to drive brand engagement, measur ...
- Marketers Vie For Best Product of The Year
MediaDailyNews, Nina Lentini - Monday, May 19, 2008
Product of the Year, a program that has been well-received in Europ ...
- Burger King Launches National Campaign Around 'Indiana Jones'
Marketing Daily, Nina Lentini - Friday, May 16, 2008
[Restaurants] The company also is sponsoring the Jonas Brothers' "Burning Up Tour ...
- Marketers Vie For Product Of The Year Distinction
Marketing Daily, Nina Lentini - Friday, May 16, 2008
[Packaged Goods] "Consumers are bombarded with dozens of similar products with ve ...
- With 'Bootprints,' Corona Announces Chesney Tour Backing
Marketing Daily, Nina Lentini - Wednesday, May 14, 2008
[Beverages] As the camera pans across the idyllic beach, a trail ...
- Evinrude Casts Humorous Lines To Hook Fishermen, Boaters
Marketing Daily, Nina Lentini - Tuesday, May 13, 2008
[Automotive] The :30 TV spot, "Talk," showcases a confident and chatty wom ...
- Dunkin' Donuts Ads Urge Trial Of Free Iced Coffees
Marketing Daily, Nina Lentini - Monday, May 12, 2008
[Restaurants] In 30 seconds, the TV spot shows a group of college-a ...
- Brooke Shields' Family Stars In Royal Velvet Ads
Marketing Daily, Nina Lentini - Thursday, May 8, 2008
[Packaged Goods] The campaign, which will coincide with the launch of t ...
- McDonald's Intros Chicken For Breakfast, Plans Big Giveaway
Marketing Daily, Nina Lentini - Wednesday, May 7, 2008
[Restaurants] The marketing support includes TV, radio, print, PR, email blast a ...
- 7-Eleven Fills Month Of May With Slurpee, 'Guitar Hero' Mania
Marketing Daily, Nina Lentini - Monday, May 5, 2008
[Retail] Online and radio contests, grassroots events and traveling street teams wi ...