- In New TV Spots, Just Born Pushes 'Peepsonality'
Marketing Daily, Sarah Mahoney - Monday, March 11, 2013
For the first time in a decade, Just Born is using ...
- Neiman Marcus' Pinterest, SXSW Events
Marketing Daily, Sarah Mahoney - Monday, March 11, 2013
Neiman Marcus is kicking off an Art of Fashion contest on Pinteres ...
- Walmart Looking To Boost Women-Owned Businesses
Marketing Daily, Sarah Mahoney - Friday, March 8, 2013
Cynics will doubtless find irony in the move. In 2011, several mont ...
- NPD: Consumers Splurging On High-End Beauty
Marketing Daily, Sarah Mahoney - Friday, March 8, 2013
"The trend indicates consumers are reinvesting in beauty, and that frugal fatig ...
- Disruption Deduction: Does Your Brand Have These?
Marketing Daily, Sarah Mahoney - Wednesday, March 6, 2013
While poobahs believe their brands are prepared, their teams don't. While 7 ...
- Macy's Unwraps The Year In Flowers
Marketing Daily, Sarah Mahoney - Wednesday, March 6, 2013
Macy's says the theme for its annual flower show comes from Indi ...
- Survey: Why Women Love Nordstrom
Marketing Daily, Sarah Mahoney - Tuesday, March 5, 2013
The survey, from Market Force Information, found that the Seattle-based Nordstrom topp ...
- St. Patrick's Day Spending to Reach $4.7 Billion
Marketing Daily, Sarah Mahoney - Tuesday, March 5, 2013
The National Retail Federation says more than 133 million people will flau ...
- Amazon Launching First TV Effort For Fashion Unit
Marketing Daily, Sarah Mahoney - Monday, March 4, 2013
The move is the latest development to come out of Amazon's massi ...
- UGG Rolls Out New Campaign For Men
Marketing Daily, Sarah Mahoney - Monday, March 4, 2013
UGG says it is introducing its men's spring shoe collection with thr ...
- Study: Men's Mags May Be Bad For Men
Marketing Daily, Sarah Mahoney - Saturday, March 2, 2013
The researchers, led by a Ph.D. candidate from the University of Manitob ...
- Gap Regaining Its Game
Marketing Daily, Sarah Mahoney - Friday, March 1, 2013
Looks like Gap Inc.'s comeback is roaring on: The San Francisco-based compa ...
- Just Cavalli: Snakes, Seduction And JaggerSpawn
Marketing Daily, Sarah Mahoney - Thursday, February 28, 2013
"We wanted to have an animalistic theme, and as we looked ...
- Despite Great Ads, JCPenney A 'Total Train Wreck'
Marketing Daily, Sarah Mahoney - Thursday, February 28, 2013
Despite an alluring new ad campaign, launched during the Oscars and prepar ...
- Why CMOs Fail: 60% Blame The Company
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
It's no news that CMOs are among the most oft-booted execs. A ...
- On Strong Results, Macy's Will Intensify Digital Efforts
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
Macy's, posting better-than-expected sales for its fourth quarter, raised its forecast f ...
- E-Commerce Satisfaction Rises; Amazon Losing Edge
Marketing Daily, Sarah Mahoney - Tuesday, February 26, 2013
"E-commerce is maturing, and even the smaller companies are improving, keeping ...
- Ikea Defends Its U.S. Meatballs
Marketing Daily, Sarah Mahoney - Monday, February 25, 2013
IKEA, reeling from the news that meatballs in some of its Europe ...
- Mobile's Retail Power Comes From ... The Couch?
Marketing Daily, Sarah Mahoney - Sunday, February 24, 2013
Research from Kantar Retail reports that smartphone owners are more likely ...
- Recession's Permanent Change: Breadwinning Wives
Marketing Daily, Sarah Mahoney - Thursday, February 21, 2013
A new analysis of women's earnings over the last three recessions sho ...
- Walmart Sales Slow; Profits Rise
Marketing Daily, Sarah Mahoney - Thursday, February 21, 2013
Wal-Mart Stores says sales rose just 1% in domestic stores in i ...
- Forrester: Marketers Should Talk Less, Design More
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2013
While overwhelming consumers with chatter is already a problem, with 53% ...
- Affluents Plan To Cut Spending
Marketing Daily, Sarah Mahoney - Wednesday, February 20, 2013
The latest reading of Unity Marketing's Luxury Tracking Survey shows that despi ...
- Zulily Breaks First TV Campaign
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2013
"There was no specific trigger for us to move into TV no ...
- Jo-Ann Stores Expands CMO Role
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2013
Jo-Ann Stores says it has promoted CMO Riddianne Kline to SVP a ...
- Barbie's New Digs: 20 Lbs. Of Glitter, 100 Gallons Pink Paint
Marketing Daily, Sarah Mahoney - Tuesday, February 19, 2013
Now that Barbie has slapped a "For Sale" sign on her fiction ...
- Target, Mindless Behavior Crowdsourcing Lyrics
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
Target, which frequently features exclusive tracks on CDs to boost music sale ...
- Guns, New Format Push Cabela's To Record Quarter
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
Cabela's says that thanks to its "next generation" store format and stro ...
- The North Face, Vans Drive Record Quarter For VF
Marketing Daily, Sarah Mahoney - Friday, February 15, 2013
VF Corp., parent company of such brand as Timberland, the North Fac ...
- Online Sales Cannibalizing Retail? Nope, Says PwC
Marketing Daily, Sarah Mahoney - Wednesday, February 13, 2013
Despite the continued strength of e-commerce and the constant lamentations from retaile ...