- From Free To Paid, Google Shifts Shopping Strategy
Marketing Daily, Sarah Mahoney - Thursday, May 31, 2012
Google is taking the wraps off Google Shopping, launching a new initiati ...
- Walmart Bashes Struggling Best Buy In Ads
Marketing Daily, Sarah Mahoney - Wednesday, May 30, 2012
The Bentonville, Ark.-based retailer has unleashed print and radio advertising making su ...
- Americans Spend More On Graduates
Marketing Daily, Sarah Mahoney - Wednesday, May 30, 2012
A new poll from the National Retail Federation shows that consumers a ...
- Maidenform Uses Augmented Reality To Debut New Brand
Marketing Daily, Sarah Mahoney - Tuesday, May 29, 2012
Augmented-reality apps aren't just for geeks and gamers anymore: Maidenform says ...
- Hanes Trumpets Tagless Undies
Marketing Daily, Sarah Mahoney - Tuesday, May 29, 2012
A spokesperson for the company, which eliminated tags in its undershirts w ...
- Bass Pro Shops Continues Summer Camp Effort
Marketing Daily, Sarah Mahoney - Tuesday, May 29, 2012
Bass Pro Shops says it is continuing its Family Summer Camp traditio ...
- 'Why Vermont?' Beefs Up Mobile, Digital
Marketing Daily, Sarah Mahoney - Saturday, May 26, 2012
Not quite a year after Hurricane Irene pulverized the Green Mountain stat ...
- Target Takes Shopkick App Nationwide
Marketing Daily, Sarah Mahoney - Thursday, May 24, 2012
Target says it is taking its relationship with Shopkick national, and wi ...
- Sales, Profits Up At Costco
Marketing Daily, Sarah Mahoney - Thursday, May 24, 2012
Costco says sales for its fiscal quarter gained 8% to $21.85 billio ...
- For Stores, Tablets Trump Mobile
Marketing Daily, Sarah Mahoney - Wednesday, May 23, 2012
Americans are crazy about shopping on tablets, and a new study repor ...
- American Eagle Ditching Its Kids' Concept
Marketing Daily, Sarah Mahoney - Tuesday, May 22, 2012
American Eagle Outfitters says it is bailing out of its children’s busines ...
- Giant Is Consumers' Favorite Grocery Store Brand
Marketing Daily, Sarah Mahoney - Tuesday, May 22, 2012
While other chains may beat it on price, Giant Food is sti ...
- American Eagle Ditching Its Kids' Concept
Marketing Daily, Sarah Mahoney - Tuesday, May 22, 2012
American Eagle Outfitters says it is bailing out of its children's busines ...
- Neuromarketing: How Men's, Women's Brains Differ
Marketing Daily, Sarah Mahoney - Monday, May 21, 2012
The CEO of Nielsen NeuroFocus, a Berkeley, Calif.-based neuroscience research company acquir ...
- Fresh & Easy To Test Online Groceries
Marketing Daily, Sarah Mahoney - Monday, May 21, 2012
The Financial Times reports that Tesco, in an effort to stem t ...
- The Marketer's Bookshelf: 'Brand Real'; 'StoryBranding'; 'Flip the Switch'
Marketing Daily, Sarah Mahoney - Sunday, May 20, 2012
Here at "Marketing Daily," we spend a lot of time dodging bra ...
- Walmart Beats Street
Marketing Daily, Sarah Mahoney - Thursday, May 17, 2012
Walmart says its first quarter sales rose 8.6% to $112.3 billion, fr ...
- Why Gen Y Loves Moosejaw's Marketing Madness
Marketing Daily, Sarah Mahoney - Friday, May 18, 2012
At outdoor retailer Moosejaw, marketing madness is taken pretty seriously. Gary Wohlfeil ...
- Abercrombie & Fitch Profits Fall Sharply
Marketing Daily, Sarah Mahoney - Wednesday, May 16, 2012
Teen retailer Abercrombie & Fitch says its net income for the fir ...
- Macy's Unfurls Brazilian Campaign
Marketing Daily, Sarah Mahoney - Wednesday, May 16, 2012
Macy's is taking the wraps off its "Brasil: A Magical Journey" wi ...
- Consumers, Stores Fret About Fuel, Finances And Feds
Marketing Daily, Sarah Mahoney - Tuesday, May 15, 2012
Despite gains, consumers are still sweating about the economy, and growing increasing ...
- Top Retail Brands: Walgreens, Target, Kohl's And Nordstrom
Marketing Daily, Sarah Mahoney - Tuesday, May 15, 2012
Harris Poll has released its 2012 EquiTrend report on U.S. retailers, wi ...
- Home Improvement Sales Up 11%
Marketing Daily, Sarah Mahoney - Monday, May 14, 2012
A new report from the NPD Group says that sales in t ...
- Target's Little Shop Of Surprises
Marketing Daily, Sarah Mahoney - Monday, May 14, 2012
Just as it's rolling out its first phase of The Shops ...
- Total Beauty Starts Premium Sampling Program
Marketing Daily, Sarah Mahoney - Saturday, May 12, 2012
Marketing in the beauty business has long been fueled by sampling, wi ...
- Nordstrom Is Tops In Luxury Brands
Marketing Daily, Sarah Mahoney - Thursday, May 10, 2012
"The consistency is kind of astounding," Luxury Institute CEO Milton Pedraza tel ...
- A&P Launches New Ad Campaign
Marketing: Sports, Sarah Mahoney - Thursday, May 10, 2012
The Great Atlantic & Pacific Tea Company is rolling out a n ...
- Shopper Engagement: To Touch Is To Buy
Marketing Daily, Sarah Mahoney - Wednesday, May 9, 2012
A new study from the Point of Purchase Advertising International reveals th ...
- IVillage Offering Free Cards For Mom
Marketing Daily, Sarah Mahoney - Wednesday, May 9, 2012
To promote the "What My Mom Taught Me" theme happening across iVillage ...
- Macy's Introducing Nicole Richie Collection
Marketing Daily, Sarah Mahoney - Wednesday, May 9, 2012
Macy's is planning a special apparel collection with Nicole Richie. The limited-editi ...
