- MPG - Choice Hotels/Comfort Inn
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
To draw in a younger demographic, Comfort Inn used NBC's "Awkward Moment ...
- Starcom USA - Lego
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Lego and Starcom went for total immersion with a Lego TV V ...
- Dieste Harmel & Partners - Frito Lay/Cheetos
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
This campaign goes beyond targeting to reach into the very heart ...
- Turner Broadcasting System Inc. - Chrysler Town & Country
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
In a time when it's challenging to get consumers to sit throu ...
- Zoom Media & Marketing - Ford Focus
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
This is a campaign that doesn't even look like advertising. The attracti ...
- Goodby, Silverstein & Partners - NBA Playoffs
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
By creatively utilizing RSS technology across online banners, instant messaging, interactive billboar ...
- GSD&M Idea City - United States Air Force
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Armed with an understanding that its audience had varying familiarity with technolog ...
- Media Storm - The Weather Channel
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
This idea is simplicity in action. To show people its premium onli ...
- Horizon Media - Vivendi Games/The Bourne Conspiracy
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
The Jimmy Kimmel Show and Kimmel's well-known "security guard," Guillermo, are renown ...
- Initiative - CBS/Cane
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
In an effort to blur the lines between marketing and content, Can ...
- TM Advertising - Nationwide, "Life Comes at You Fast" CMT Award
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Looking to compete with bigger-spending competitors, Nationwide took aim at a k ...
- Cramer-Krasselt - Sealy Posturepedic
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Want to find a more effective way of targeting prospects for ...
- Havas Media/MPG - Global Warming Research
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Agency-wide studies often get over-looked in research competitions because they seem ...
- Spark Communications - E*TRADE
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Ever wonder what type of people participate in fantasy sports leagues? T ...
- Butler, Shine, Stern & Partners - MINI USA, "ZIG. ZAG. ZUG."
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
The campaign to launch the third MINI built on brand recognition ...
- Fallon Minneapolis - SCI FI Channel/Battlestar Galactica
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
The Sci Fi channel had a problem with Battlestar Galactica's audience ...
- Goodby, Silverstein & Partners - NBA Playoffs, "There Can Only Be One"
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
The "There Can Only Be One" campaign for the NBA might ...
- Goodby, Silverstein & Partners - Häagen-Dazs
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Want some serious media buzz for your brand? Try honey bees. ...
- OMD - Nivea
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
When a paparazzi photo of model and talk-show hostess Tyra Banks appear ...
- Campbell-Ewald - U.S. Postal Service Express Mail
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
At a time when jet-age couriers like FedEx and DHL are grabbi ...
- Fallon Minneapolis - Sci Fi Channel/Tin Man
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Leave it to Sci Fi Channel to twist a children's story in ...
- MindShare - Unilever/Degree for Men, "The Rookie"
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
There's not a more appropriate show in which to place a produ ...
- Starcom Canada - Diageo/Johnnie Walker
Media Magazine Supplement, Staff Writers - Friday, September 5, 2008
Reaching a minority audience requires a working knowledge of their customs, traditio ...
- Responsys - Lenovo, Earth Day Promo
OMMA Magazine, Staff Writers - Tuesday, September 15, 2009
Responsys
Lenovo, Earth Day Promo http://host.responsys.com/DRG/Awards/2009/Lenovo/LEN_apr21_v03.html Finalist Email: Standalone Earth D ...
- The Phelps Group - Monrovia, "Plant Savvy"
OMMA Magazine, Staff Writers - Tuesday, September 15, 2009
The Phelps Group
Monrovia, “Plant Savvy”http://look.thephelpsgroup.com/monrovia/Emails_OMMA/ Finalist Email: Campaign H ...
- Yesmail - HP "Monster Sale"
OMMA Magazine, Staff Writers - Tuesday, September 15, 2009
Yesmail
HP "Monster Sale"http://preview.4at5.net/email_domains/hhos/7000/hhos_7000.html Finalist Email: Campaign HP teamed ...
- Goodby, Silverstein & Partners - SPRINT, "Sprint Now"
OMMA Magazine, Staff Writers - Tuesday, September 15, 2009
Goodby, Silverstein & Partners
SPRINT, "Sprint Now"http://cdn.eyewonder.com/100125/marketing/demos/sprint2/index.html Finalist Banner: Standar ...
- Best of the Net: Top Online Publishers
OMMA Magazine, Staff Writers - Tuesday, February 18, 2003
A few months ago we decided to salute the Best of t ...
- Web Ads That Dazzle
OMMA Magazine, Staff Writers - Thursday, November 1, 2007
The Extreme Diet Coke & Mentos Experiments," a consumer-generated sensation later adopt ...
- 5 Questions for Andy Monfried
OMMA Magazine, Staff Writers - Friday, May 1, 2009
Andy Monfried is perfectly aware that the name of his company ...
