- Streaming and Vinyl Soar On Back Of Digital Music Sale Declines
MoBlog, Steve Smith - Monday, January 5, 2015
Digital music sales sank for the second year as streaming became t ...
- Allstate's New Year's Multi-Screen Campaign Plays With Convergence Culture
Marketing Insider: Cross-Channel, Steve Smith - Friday, January 2, 2015
Multiple platforms are more than a media buying challenge; they are ...
- Merry App-Mas: Apple Owned Holiday Smartphone Market
Mobile Insider, Steve Smith - Tuesday, December 30, 2014
Early returns show that Apple owned Christmas this year, as iOS activatio ...
- NSA Drops Christmas Eve Lump Of Coal On Privacy
Data and Targeting Insider, Steve Smith - Monday, December 29, 2014
The Christmas Eve data dump from the National Security Agency reports ...
- Air War Over Hotel WiFi Brewing
MoBlog, Steve Smith - Monday, December 29, 2014
The fight for control of hotel-connected airspace is on. The chain Marriot ...
- Is Mobile The Un-Channel?
Marketing Insider: Cross-Channel, Steve Smith - Saturday, December 27, 2014
In its latest report on mobility, longtime analyst Julie Ask couldn't ...
- A Monochannel Christmas Tale
Mobile Insider, Steve Smith - Tuesday, December 23, 2014
In which we find respite from the omnichannel fervor in a humb ...
- In Mobile, Timing Is Everything
Data and Targeting Insider, Steve Smith - Monday, December 22, 2014
Like personal people meters, mobility is giving us insight into the mod ...
- Checking Out?: The Blessed Decline Of Mobility's Dumbest Idea
MoBlog, Steve Smith - Monday, December 22, 2014
With the shutting down of the rebranded GetGlue, we are reminded ...
- Checking In With The Bureau Of Integration
Marketing Insider: Cross-Channel, Steve Smith - Saturday, December 20, 2014
We talk a good game about wanting to create more holistic effor ...
- Gendered E-Shopping: Women Are Masters Of The Click
Data and Targeting Insider, Steve Smith - Tuesday, December 16, 2014
It turns out that men and women do not only exhibit distin ...
- The Sony Watchman Finally Proves Itself
Mobile Insider, Steve Smith - Tuesday, December 16, 2014
Video content can't get off the desktop fast enough, it seems. ...
- 11th-Hour Santa: Accessorizing Mobility
MoBlog, Steve Smith - Monday, December 15, 2014
My gadget drawer runneth over with mobile accessories that failed to me ...
- Cross-Channel Chatter And Building Better Stories
Marketing Insider: Cross-Channel, Steve Smith - Friday, December 12, 2014
Talking the talk of cross-channel marketing and post-silo infrastructure is way ahe ...
- Blam! Splat!: App-ifying Cartoon Reality
MoBlog, Steve Smith - Thursday, December 11, 2014
Every new art form (yes, even mobile apps) tend to reach ba ...
- Predictive Modeling And Your Inbox
Data and Targeting Insider, Steve Smith - Tuesday, December 9, 2014
Email marketers are making more sophisticated use of data to anticipate the ...
- Mobilizing Email: Are You Responsive Enough?
Mobile Insider, Steve Smith - Tuesday, December 9, 2014
Having responsive or at least adaptive designs for your email messaging shou ...
- Black Friday, White Noise: Can Marketers Stand Out From The Deafening Din?
MoBlog, Steve Smith - Monday, December 8, 2014
Everyone is sending torrents of discount offers this holiday. What do y ...
- Omnichannel And Integrated Planning: The Spirit (At Least) Is Willing
Marketing Insider: Cross-Channel, Steve Smith - Friday, December 5, 2014
Nothing speaks to the nascence of integrated systems among brands than t ...
- Facebook TV Chatter Skews Female And Toward Scripted Programming
MoBlog, Steve Smith - Thursday, December 4, 2014
Facebook wants you to know that Twitter is not the only second-scre ...
- Searching For Whimsy...And Inspiration
Mobile Insider, Steve Smith - Tuesday, December 2, 2014
Gamification that uses simple rewards and challenges to compel engagement may ...
- Prime Time Is App Time, But The Impulse to Download Was Sparked Earlier In The Day
Data and Targeting Insider, Steve Smith - Tuesday, December 2, 2014
Mobile behaviors are subtle and sometime inscrutable. Just because people are leani ...
- Twitter Explodes With Retail Chatter During Great Holiday Shopping Orgy
MoBlog, Steve Smith - Monday, December 1, 2014
The level of Twitter chatter about holiday shopping, deals, brands, etc. doubl ...
- Adventures In Attribution
Marketing Insider: Cross-Channel, Steve Smith - Friday, November 28, 2014
Attribution is as inscrutable as it is necessary as the path ...
- Targeting The Mobilized Fan
Data and Targeting Insider, Steve Smith - Tuesday, November 25, 2014
Sports fans have always been on the leading edge of mobile us ...
- Tapping Into The Fun Side Of NFC
Mobile Insider, Steve Smith - Tuesday, November 25, 2014
Mobile payment is not the only -- or even the most interesti ...
- 'Candy Crush' Crushes: Gets 100 Million Video Views On Facebook Alone
MoBlog, Steve Smith - Monday, November 24, 2014
Whether you are walking down Times Square or just perusing your Facebo ...
- The Incredible, Insatiable Media Consumer
Marketing Insider: Cross-Channel, Steve Smith - Friday, November 21, 2014
New projections see all digital channels growing steadily for much of t ...
- A People Meter For Retail Foot Traffic Launches
MoBlog, Steve Smith - Thursday, November 20, 2014
Leveraging a half million opted-in mobile users, Placed has opened for publ ...
- Big Data Analytics And Fitbit May Find Their Way Into Courtrooms
Data and Targeting Insider, Steve Smith - Wednesday, November 19, 2014
You are the cookie now, and this has big implications we a ...