- Zenith Ups Ad Forecast 3.6%, Global Spend To Rise 4.8%
MediaDailyNews, Steve McClellan - Wednesday, March 14, 2012
Given gradually improving economic indicators, media shop Zenith Optimedia has revised i ...
- Meeks Tapped As VP, Prophesee
Online Media Daily, Steve McClellan - Tuesday, March 13, 2012
Media shop Initiative, a unit of IPG Mediabrands, has hired Matthew Mee ...
- Horizon Uses 'Low Power' To Empower Creative Testing Lab
MediaDailyNews, Steve McClellan - Monday, March 12, 2012
Horizon Media, the New York-based independent media shop, said today it w ...
- Omnicom Debuts Sparks & Honey
MediaDailyNews, Steve McClellan - Monday, March 12, 2012
Omnicom Group’s Diversified Agency Services division has launched a new cultural trendspotti ...
- Publicis, FTO Invest $400M In Digital Startups
Online Media Daily, Steve McClellan - Monday, March 12, 2012
Paris-based ad holding company Publicis Groupe and one of its clients, Fran ...
- King To Direct MEC Digital Analytics
Online Media Daily, Steve McClellan - Monday, March 12, 2012
WPP media shop MEC has hired Sharona Sankar-King as partner and direct ...
- Halo Strategy Unit Gets New Name, Branding Makeover
MediaDailyNews, Steve McClellan - Friday, March 9, 2012
In a bid to better guide clients through the increasingly complex a ...
- MEC Forecast: Emerging Markets Grab Brand Attention, Health Apps Key
MediaDailyNews, Steve McClellan - Friday, March 9, 2012
Fewer cash payments and more haggling over transactions are among the b ...
- Horizon Media Partners With WNCE-TV For New "Proving Ground"
Raw, Steve McClellan - Monday, March 12, 2012
Horizon Media, the New York-based independent media shop said today it w ...
- Former Posterscope Execs Arraigned On Fraud Charges
MediaDailyNews, Steve McClellan - Thursday, March 8, 2012
Former Posterscope executives Todd Hansen and James Buckley were arraigned this we ...
- DDB Moves Global Creative Center, CCO To China
MediaDailyNews, Steve McClellan - Thursday, March 8, 2012
In a move that speaks volumes about how the economic, marketing a ...
- Sue Simmons Will Be a Standout Wherever She Lands Next
TVBlog, Steve McClellan - Friday, March 9, 2012
This week was a bit sad for New Yorkers who found o ...
- ANA Slams 'Today' Carnival Ad Placement
MediaDailyNews, Steve McClellan - Wednesday, March 7, 2012
Bill Duggan, group EVP at the Association of National Advertisers, has tak ...
- PWW Names Atchison CEO, Absorbs ZAAZ
Online Media Daily, Steve McClellan - Wednesday, March 7, 2012
WPP is bulking up its Possible Worldwide digital agency with the additi ...
- UM Revamps U.S. Management, Cohen Named Chief Media Officer
MediaDailyNews, Steve McClellan - Tuesday, March 6, 2012
IPG's UM confirmed a restructuring at its U.S. management team. David Coh ...
- IPG Acquires Frukt, Adds It To Octagon Unit
MediaDailyNews, Steve McClellan - Tuesday, March 6, 2012
The Interpublic Group of Companies has acquired Frukt Communications, the London-based music-focus ...
- Mindshare Launches Culture Vulture Reports, Debut Studies GenY
MediaDailyNews, Steve McClellan - Tuesday, March 6, 2012
WPP's Mindshare is ramping up its trend-spotting efforts with a series ...
- Byrne Elected Chairman Of The Reisenbach Foundation
Raw, Steve McClellan - Wednesday, March 7, 2012
Media industry veteran Gerry Byrne has been elected the next chairman ...
- Turf Wars Between Agencies Anger Marketers, Impact Shopping Experience
MediaDailyNews, Steve McClellan - Monday, March 5, 2012
While turf battles between agencies working on the same account aren't ne ...
- We Are Social Opens NY Outpost
Online Media Daily, Steve McClellan - Monday, March 5, 2012
Many agencies in the U.S. -- creative, media, digital, PR -- ha ...
- Mindshare Launches New Gen Y Trend Report Series
Raw, Steve McClellan - Tuesday, March 6, 2012
Mindshare has launched the first edition of its new quarterly trend serie ...
- McCann's Comonte Named A World Economic Forum Young Global Leader
Raw, Steve McClellan - Tuesday, March 6, 2012
McCann Worldgroup CFO Tara Comonte has been selected as a Young Glob ...
- A Modern-Day Edward R. Murrow is Needed To Take on Teflon Rush
TVBlog, Steve McClellan - Tuesday, March 6, 2012
Where is Edward R. Murrow when you really need him? Oh righ ...
- WPP Reports 11% Rev Hike
MediaDailyNews, Steve McClellan - Thursday, March 1, 2012
WPP said organic revenue growth (ORG) -- a key performance indicator f ...
- Digital Ops Help Drive Havas Gains
MediaDailyNews, Steve McClellan - Thursday, March 1, 2012
Paris-based holding company Havas reported a 5.6% revenue gain to $2.2 billi ...
- Double Digit Revenue, Profit Growth For WPP In 2011
MediaDailyNews, Steve McClellan - Thursday, March 1, 2012
WPP reported an 11.4% revenue gain for 2011 to $16.05 billion wi ...
- IPG Results Mixed, Roth Upbeat About U.S.
MediaDailyNews, Steve McClellan - Wednesday, February 29, 2012
Despite some well publicized client losses for McCann Erickson, IPG's flagship agen ...
- Nadal: MDC Lost One-Third Value In '11
MediaDailyNews, Steve McClellan - Wednesday, February 29, 2012
Miles Nadal, CEO, MDC Partners, outlined plans for boosting the company's sto ...
- Correction: Scotts Miracle-Gro Account
MediaDailyNews, Steve McClellan - Wednesday, February 29, 2012
In the Feb.28 Media Daily News story, "Scotts Miracle-Gro Keeps MEC ...
- IPG Doubles Net Profit, Gets S&P Upgrade
MediaDailyNews, Steve McClellan - Tuesday, February 28, 2012
In the wake of its strong 2011 earnings performance, which it disclos ...