- Detroit Zoo's Marketing Highlights Conservation
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 14, 2016
The Detroit Zoo launched a new campaign this week called "A Z ...
- London Mayor Bans Body Shaming Ads
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 14, 2016
As part of his mayoral election manifesto, Sadiq Khan pledged to b ...
- Tesla, Amazon, YouTube Top LGBT-Perceived Brands
Marketing Daily, Tanya Gazdik - Monday, June 13, 2016
"A brand's advertising, marketing and promotion has to sync with its actions ...
- Malibu Hybrid Lives Up To Ad Promises
Marketing: Automotive, Tanya Gazdik - Tuesday, June 14, 2016
After writing a column a few weeks back about consumer disconnect wh ...
- Fiat Owner's Manual Commented On Women's Legs
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2016
Most startlingly, the manual assumed that cars would always be driven ...
- Lands' End Looks To Surf, Sports, Athleisure
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2016
Still searching for growth in a retail and apparel market where renaissan ...
- When The Lone Ranger And Gracie Allen Pitched Products
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2016
When Gracie Allen struggled to bake a cake on "The George Bur ...
- NBA Releases Emoji App For Finals
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2016
The NBA launched the NBAmoji App, providing fans with access to ...
- WPP's Geometry, Unilever Join To Teach Marketing
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2016
Shopper marketing has become a big part of many marketing budgets, b ...
- Lexus Plans U.S. Open Activities
Marketing Daily, Tanya Gazdik - Monday, June 13, 2016
"We know how passionate our customers are about golf and feel th ...
- Pennzoil Adds To Joyride Series
Marketing Daily, Tanya Gazdik - Monday, June 13, 2016
"Joyride Baja" features "real" driving from precision driver Rhys Millen, raising t ...
- Nike Continues Sharapova Sponsorship
Around the Net In Brand Marketing, Tanya Gazdik - Friday, June 10, 2016
Nike and tennis racquet brand Head have said they will stand ...
- Nissan Highlights Cars' Ability To 'Take On' Challenges
Around the Net In Brand Marketing, Tanya Gazdik - Friday, June 10, 2016
Each spot in the ad campaign features a cherry-red version of t ...
- American Apparel Tries To Restore Image
Around the Net In Brand Marketing, Tanya Gazdik - Friday, June 10, 2016
American Apparel has launched a new campaign called "Make America Gay Agai ...
- Snapchat Beats Instagram In Time Spent In App
Around the Net In Brand Marketing, Tanya Gazdik - Friday, June 10, 2016
Snapchat has overtaken Instagram in the amount of time users spend ...
- A Truce In War On Ad Blockers
Around the Net In Brand Marketing, Tanya Gazdik - Friday, June 10, 2016
...
- Chevrolet Defends Viral Silverado Effort
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
"This isn't an attack on Ford or even aluminum, as we u ...
- Literacy Partners Focuses On Parental Illiteracy
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
Non-profit Literacy Partners is launching a campaign from The&Partnership that shines ...
- GoPro, A-B, Red Bull Lead Action Sports Sponsors
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, June 9, 2016
When it comes to action sports, GoPro, Anheuser-Busch, Samsung, Chrysler and R ...
- Pepsi Sued Over Super Bowl Ad
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, June 9, 2016
Betty Advertising, Norwalk, Conn., has filed a suit against PepsiCo Inc. ov ...
- Philly Takes First Step In Taxing Soda
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, June 9, 2016
The city would become only the second municipality in America to impo ...
- Five Questions With Mazda Marketing VP
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, June 9, 2016
...
- The Food Marketing Myths We've All Swallowed Whole
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, June 9, 2016
...
- TD Ameritrade Aids Olympic Hopefuls
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
TD Ameritrade is the only official U.S. sponsor to match U.S. Olympia ...
- Toyota Leads Autos In BrandZ's Top 100
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2016
The total brand value of the Top 10 car brands has fall ...
- AK-47 Maker Looks to Rebrand
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 8, 2016
A Kalashnikov-brand clothing line is being unveiled in September, and the compa ...
- Consumers Vexed By Chip Cards
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 8, 2016
Many chip readers don't yet work and those that do angrily bee ...
- Lincoln Marketing Chief Departs For Ford Europe
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 8, 2016
Matt VanDyke, the director of marketing, sales and service for Lincoln Mot ...
- GM CEO Says Automaker Is 'Undervalued'
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 8, 2016
Mary Barra made the case in an interview with Bloomberg Television th ...
- Soldiers Could Soon Wear New Balance
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 8, 2016
New recruits receive vouchers to buy their own athletic footwear, which mea ...