- Mattel's Edgy Monster High Dolls Hit Store Shelves
Around the Net In Brand Marketing, Thom Forbes - Friday, August 13, 2010
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- Barnes & Noble Has Ambitious Plans For Its Uncertain Future
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
With e-books proliferating --"print patriarch" Pete Hamill is going to publish o ...
- Dancing Near The Gravestones, Cemeteries Discover Event Marketing
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
When it comes to rebranding, this may be the ultimate challenge. Stephan ...
- Is Avandia A Case Study Of How To Game The FDA?
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
Massimo Calabresi, Alice Park and Susan Weill detail how GlaxoSmithKline outmaneuvered Fo ...
- PGA Tour Gets College Class With Perry Ellis
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
The PGA Tour will unveil a line of Perry Ellis clothes th ...
- Universal Studios Chef Aims To Stir Up Some Excitement
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
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- Can JetBlue Flight Attendant Stretch His 15 Minutes?
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
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- GM Posts $1.3-Billion Net Income For Second Quarter
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
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- Penney Hopes To Reel In Frequent Shoppers With 'Fast-Fashion' Line
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
JC Penney is making a big bet on Mango, a stylish "fast-fashio ...
- Mass Connections Links Social Media To Store Events
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
Todd Wasserman talks with Caroline Cotten-Nakken, founder and CEO of shopper-marketing fi ...
- Ford Says It's Working Hard To Close Perception Gap
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
Jamie LaReau blogs that Ford isn't finding it inexpensive to dispel American ...
- Bartenders Becoming Brand Ambassadors
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
Bartending ain't the dead-end job it used to be, Robert Simonson report ...
- Did Assist-Card Make A Good Bet On Miami Heat Sponsorship?
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
Travel company Assist-Card took a gamble in early 2009 when it decid ...
- McDonald's Introduces Angus Snack Wraps
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
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- HP Adviser APCO Built Crisis Unit Handling WorldCom, Vioxx
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
APCO is no stranger to controversy, Sarah Rabil reports. ...
- Princeton Dropout, Worm Poop Harvester Becoming Recycling Magnate
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
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- Dell Unveils Tablet PC That Also Makes Calls
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 11, 2010
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- With Advice Like This, Some Might Ask, Who Needs A PR Firm?
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
The 5,168 headlines Google carries about the ouster of Hewlett-Packard CEO Ma ...
- Retailers Using Wi-Fi To Entice TV Shoppers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
Sam's Club is installing free Wi-Fi in its more than 500 stor ...
- Matt Rubel On How To Reinvigorate Old Brands
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
Collective Brands CEO Matt Rubel knows a little something about reviving o ...
- Branson Expands Virgin Every Which Way, Including Up
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
While Matt Rubel is breathing new life into old standbys, Sir Richa ...
- Jimmy Dean Cooks Up Breakfast Line For Kids
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
New ads focus on the benefits of eating a protein-packed, balanced breakfas ...
- Drinks Fuel July Sales Surge For McDonald's
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
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- St. Paul Saints Offering Two-Sided Fan Night For Charles Darwin
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
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- McKinsey: Co-Creation, Open Innovation Key For Brands
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
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- Foxwoods Will Cling To Spidey's Wall On Broadway
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
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- FDA Warns Drug Manufacturer Over FB Marketing Strategy
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
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- Is Product Quality Suffering At The Expense Of Marketing $$$?
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
The highly publicized product failures at BP, Toyota and Johnson & Johns ...
- Restaurants Expand The Perks They Dish Up To Loyal Customers
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
Restaurants are following the lead of the travel industry by offering "experience"-bas ...
- Bausch & Lomb's Biotrue Claims It's Inspired By Nature
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
Bausch & Lomb is launching a brand aimed at green-minded consumers th ...
