- Microsoft Will Cut Price Of Xbox 360
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 11, 2007
In order to compete with Nintendo's top-selling Wii game console, Microsoft pla ...
- J.C. Penney Takes Daring Approach In New Campaign
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 11, 2007
J.C. Penney is pushing the envelope in a back-to-school campaign that combin ...
- Martha Stewart Homes Show Well For KB
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 11, 2007
Houses designed in part by Martha Stewart are a rare source ...
- FCC Chair Wants Innovation in New Wireless Spectrum
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 10, 2007
Federal Communications Commission Chairman Kevin Martin intends to propose rules for n ...
- Cold Stone Offers 10Gs To Feuding Celebs' Charities
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 10, 2007
Cold Stone Creamery has asked feuding celebrities like Rosie O'Donnell and Elisabe ...
- P&G Gearing Up Its Licensing Efforts
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 10, 2007
Procter & Gamble is exploring opportunities to develop such Pampers-branded products ...
- Capital One CEO Expands Company, Builds Hybrid
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 10, 2007
Capital One CEO Richard D. Fairbank--a recreational hockey player--is fond of t ...
- Sales Rise As Mitsubishi CEO Bonds With Dealers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 10, 2007
During his first two months on the job last year, Mitsubishi Nor ...
- Harry Potter Hopes For Merchandise Magic
Around the Net In Brand Marketing, Thom Forbes - Monday, July 9, 2007
A stepped-up sales blitz of Harry Potter-themed merchandise is under way ...
- Sprint Disconnects Clients Who Ask Too Many Questions
Around the Net In Brand Marketing, Thom Forbes - Monday, July 9, 2007
Sprint Nextel has terminated the contracts of about 1,000 subscribers because th ...
- Study Says CMOs Don't Impact Bottom Line
Around the Net In Brand Marketing, Thom Forbes - Monday, July 9, 2007
CMOs on top management teams don't have any effect on a company ...
- Good Profits Come In Small Packages
Around the Net In Brand Marketing, Thom Forbes - Monday, July 9, 2007
Food companies are cramming store shelves with 100-calorie packs of crackers, chip ...
- Spectators Dig Nathan's Hot Dog Contest
Around the Net In Brand Marketing, Thom Forbes - Friday, July 6, 2007
More than 35,000 people flocked to the birthplace of Nathan's Famous h ...
- Microsoft Extends Xbox 360 Warranty To Protect Reputation
Around the Net In Brand Marketing, Thom Forbes - Friday, July 6, 2007
Microsoft is extending the warranties on more than 11.6 million Xbox 3 ...
- Dubai Sheik Drives Air Growth In Country
Around the Net In Brand Marketing, Thom Forbes - Friday, July 6, 2007
Sheik Ahmed bin Saeed al-Maktoum, chairman of Emirates airline and member ...
- BraBaby Hunts Down Chinese Knockoffs
Around the Net In Brand Marketing, Thom Forbes - Friday, July 6, 2007
Robert Engel, a Chicago entrepreneur, is using the Internet to battle rampa ...
- Netflix Turns Into Hollywood Player
Around the Net In Brand Marketing, Thom Forbes - Friday, July 6, 2007
Netflix is turning to star-studded promotions and teaming with A-list actors ...
- Chrysler, Chinese Automaker Ink Deal
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 5, 2007
Chery Automobile, China's biggest automaker, signed a deal Wednesday with Chrysler Gro ...
- Analysts: Sears Skimps On Dressing Up Stores
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 5, 2007
As the retailing industry has grown increasingly competitive, Sears Holdings--the parent ...
- Prius Owners Buy To Make a Statement
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 5, 2007
More than half of the Toyota Prius buyers surveyed by CNW Marketi ...
- Coke Mulling Bid For Snapple
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 5, 2007
As part of its aggressive push into tea-based drinks, Coca-Cola is evaluati ...
- BraBaby Entrepreneur Hunts Down Chinese Knockoffs
Around the Net In Media, Thom Forbes - Thursday, July 5, 2007
Robert Engel, a Chicago entrepreneur, is using the Internet to battle rampa ...
- Kraft To Pay $7.2 Billion For Danone Cookie Unit
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 3, 2007
Kraft Foods today offered $7.2 billion for Groupe Danone SA's biscuit un ...
- 4 GM Vehicles Star In 'Transformers'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 3, 2007
The "Transformers" movie that opens today will give four General Motors vehicl ...
- Judge Won't Bar Jack In The Box Angus Ads
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 3, 2007
A federal judge has refused to order Jack in the Box ...
- Businesses Discover Mash-Ups
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 3, 2007
Mash-ups--the formation of a new online application from two or more W ...
- Sustainability Becomes C-Level Position
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 3, 2007
Chief Sustainability Officers are swelling the C-level suite, and they are n ...
- Ballpark Franks Takes Raw Approach To Reach Teens
Around the Net In Brand Marketing, Thom Forbes - Monday, July 2, 2007
TBWAChiatDay's edgy new campaign for Ballpark Franks uses a muscular, hairy arm--reported ...
- Marketers Pin Their Hopes On 7/7 Campaigns
Around the Net In Brand Marketing, Thom Forbes - Monday, July 2, 2007
Saturday is July 7, 2007, and the opportunity to celebrate a d ...
- Newspaper Distributes Prince Album For Free In U.K.
Around the Net In Brand Marketing, Thom Forbes - Monday, July 2, 2007
Music retailers in the United Kingdom are in a tizzy over t ...