- NASCAR Jumping for Jack
Media Magazine, Tricia Despres - Friday, September 22, 2006
NASCAR races offer fast cars, superstar drivers, enthusiastic fans, and miles a ...
- A Little Cold
Media Magazine, Tricia Despres - Wednesday, March 15, 2006
Yes, we've heard of point-of-purchase advertising, but point-of-pain? That's what Procter &am ...
- No More Easy Rider
Media Magazine, Tricia Despres - Thursday, June 28, 2007
New York City's yellow taxis are being outfitted with TV screens th ...
- Pump It Up
Media Magazine, Tricia Despres - Tuesday, February 27, 2007
If you own a car, pumping gas is a fact of lif ...
- Clean and Green
Media Magazine, Tricia Despres - Friday, December 29, 2006
The Dallas firm Advercan Inc. is touting its new wood pulp-based, biodegradab ...
- Rock Around the Ads
Media Magazine, Tricia Despres - Wednesday, August 23, 2006
Ayyyy, the fonz would be proud jukeboxes are back. But forg ...
- Check-In Ads
Media Magazine, Tricia Despres - Monday, April 17, 2006
Check in, drop bags, collapse on bed. What does the average hot ...
- Contact: A Healthy Look
Media Magazine, Tricia Despres - Friday, October 28, 2005
Step on the scale at your health club, and chances are t ...
- Contact: Half-Time Bathroom Breaks Pay Off
Media Magazine, Tricia Despres - Monday, April 25, 2005
Soon after the average baseball fan enters the stadium, stops by t ...
- McMemories
Media Magazine, Tricia Despres - Thursday, October 26, 2006
McDonald's recently decided to dust off some of its best-loved characters a ...
- Contact: Remote
Media Magazine, Tricia Despres - Thursday, September 1, 2005
Soon there will come a day when we will sit back ...
- Canned Rhetoric
Media Magazine, Tricia Despres - Monday, February 2, 2009
You are hungry, so you go to your local grocery store a ...
- Scenes From a Mall
Media Magazine, Tricia Despres - Thursday, February 23, 2006
Two teenagers share a bench, a smoke, and a cell phone ...
- Laying the Groundwork
Media Magazine, Tricia Despres - Thursday, December 29, 2005
Great advertising stops people in their tracks and enthralls them even aft ...
- Getting to Know the Fans
Media Magazine, Tricia Despres - Thursday, October 26, 2006
The roar of the crowd after a three-pointer is a sweet sou ...
- The Cupholder Overfloweth
Media Magazine, Tricia Despres - Friday, September 22, 2006
You have a soft drink in one hand and a bag ...
- A New Marketing Plane
Media Magazine, Tricia Despres - Tuesday, April 24, 2007
Airport security bins have become a fixture in travelers' lives. So markete ...
- Get a Bob
Media Magazine, Tricia Despres - Thursday, October 26, 2006
It's unlike any other vehicle on the road today. ...
- Home Showroom away from Home Showroom
Media Magazine, Tricia Despres - Friday, January 2, 2009
Someone spilled beer on your new boots, nacho cheese is dripping on ...
- Belly Bombs
Media Magazine, Tricia Despres - Friday, February 22, 2008
Teletubbies have always creeped me out. I cringe when I see ...
- Sponsors' Next Act
Media Magazine, Tricia Despres - Tuesday, May 29, 2007
It's what radio listeners have always wished for - no more commerci ...
- Reach Meter
Media Magazine, Tricia Despres - Friday, December 29, 2006
After countless hours of media planning and buying, the goal is final ...
- Kid Ad Appeal
Media Magazine, Tricia Despres - Thursday, July 20, 2006
Honey, can you tell me what a commercial is?” I asked ...
- Contact: Remote Access
Media Magazine, Tricia Despres - Thursday, September 1, 2005
Soon there will come a day when we will sit back ...
- Brainy Billboards
Media Magazine, Tricia Despres - Thursday, March 29, 2007
You're driving down the highway, minding your business, when suddenly the billboa ...
- Notes from the Underground
Media Magazine, Tricia Despres - Friday, December 29, 2006
Realtors have long relied on open houses to sell homes. But op ...
- A Corporate "I Do"
Media Magazine, Tricia Despres - Friday, September 22, 2006
From afar, it looks like a marriage made in heaven: Brides a ...
- Bright Idea
Media Magazine, Tricia Despres - Monday, December 31, 2007
California's Pacific Gas and Electric (PG&E) recently flipped the switch on wh ...
- Contact: Sold American
Media Magazine, Tricia Despres - Friday, May 1, 2009
It ain't exactly TicketMaster-Live Nation, but when country crooners Rascal Flatts Americ ...
- Acing the Competition
Media Magazine, Tricia Despres - Thursday, March 29, 2007
In an effort to make an impact with an advertising budget f ...