- Short-Duration Olympics Events Have Long-Tail Viewing, Study Finds
Television News Daily, Wayne Friedman - Thursday, August 15, 2024
The men's 100-meter final -- where the winning time was 9.79 secon ...
- Nielsen Adding 'Big Data' To Local Market Ratings In January
Television News Daily, Wayne Friedman - Thursday, August 15, 2024
Nielsen's local TV ratings will add "big data" from set-top boxes a ...
- Brand Avoidance: TV Networks' Controversial Content More Of A Concern
TV Watch, Wayne Friedman - Thursday, August 15, 2024
"We urge people to make decisions on business data and facts," ...
- Summer Premium Streamers' Ad, Promotion Spend Down 25%
Television News Daily, Wayne Friedman - Wednesday, August 14, 2024
TV marketing spend/media value was down by 25% from May 1-August ...
- Exiting Late-Night Talk Shows? Young TV Brands Have Options
TV Watch, Wayne Friedman - Wednesday, August 14, 2024
"I don't know if there will be any late-night television shows ...
- Q2 U.S. Streaming Consumer Spending Soars 27%
Television News Daily, Wayne Friedman - Tuesday, August 13, 2024
U.S. streaming video consumer subscription spending was $11 billion in Q2 ...
- Satellite TV: Old-School Brands Melding Into Digital?
TV Watch, Wayne Friedman - Tuesday, August 13, 2024
DirecTV has been making a renewed marketing effort for existing and n ...
- CTV Demand Pushes Trade Desk Q2 Up 26%
Television News Daily, Wayne Friedman - Monday, August 12, 2024
With Q2 revenues at $585 million vs. analysts' estimates of $578 millio ...
- Men's Basketball Gold Scores 19.5M Viewers, Highest Since '96 Games
Television News Daily, Wayne Friedman - Monday, August 12, 2024
Saturday's game, which grew to 22.7 million from 5 to 5:15 P ...
- What Niche-Branded FAST Channels Might Remind Us Of
TV Watch, Wayne Friedman - Monday, August 12, 2024
More niche FAST channels - including ones focused on sports and ne ...
- A Sony Deal For Paramount: If Not A 'Fit', What Goes Unfit?
TV Watch, Wayne Friedman - Friday, August 9, 2024
Sony and other legacy media companies are not interested in taking ...
- Smart TV Home Screens Gain Attention, Influence On Program Discovery
Advanced TV Insider, Wayne Friedman - Wednesday, August 7, 2024
Thirty-eight percent of respondents say their opening smart TV home screens ...
- Sinclair Sees 11% Q2 Ad Gain, Core Ads 'Shocker' To Come
Television News Daily, Wayne Friedman - Thursday, August 8, 2024
Sinclair is expected to see a 27% hike in ad revenues f ...
- Paramount Takes $6B Charge From Lower Cable TV Networks' Value
Television News Daily, Wayne Friedman - Friday, August 9, 2024
Paramount had an 11% decline in TV ad revenue, while affiliate a ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand Names
TV Watch, Wayne Friedman - Thursday, August 8, 2024
HBO is a brand name that was removed from a newly creat ...
- Disney Parks, Experiences Income Down 3% In Q2, Revenue Creeps Up 2%
MediaDailyNews, Wayne Friedman - Wednesday, August 7, 2024
Disney says revenue growth was impacted by lower consumer demand that exceed ...
- Core, Non-Political Local Media Ad Spend Estimated To Rise 5.5% In 2025
Television News Daily, Wayne Friedman - Wednesday, August 7, 2024
Core local ad spend is forecast to rise 5.5% to $171 billi ...
- WBD Books 'Almost 50%' More Upfront, Strong Sports Pricing
Television News Daily, Wayne Friedman - Thursday, August 8, 2024
Continued erosion of its TV network revenue pushed the company to ta ...
- NBC Olympics Programmatic: Will Brands Stay When The Games End?
TV Watch, Wayne Friedman - Wednesday, August 7, 2024
Around 55% of programmatic advertisers are spending less than $5 million overa ...
- Fubo Q2: Revenues Grow 24%, Net Loss Cut In Half
Television News Daily, Wayne Friedman - Tuesday, August 6, 2024
North American subscribers grew 24% to 1.45 million year-over-year - but slipp ...
- TelevisaUnivision Completes Upfront, Records Single-Digit Growth
Television News Daily, Wayne Friedman - Tuesday, August 6, 2024
Strong ad revenue commitments came for its sports programming, where TelevisaUnivision sa ...
- Fox Q2 Ad Sales Flat, Tubi Rises 17%
Television News Daily, Wayne Friedman - Wednesday, August 7, 2024
Fox Corp. ad revenue was flat in the second quarter vs. t ...
- Legacy TV Media Streamers A Focus As Fears Of Recession Loom
TV Watch, Wayne Friedman - Tuesday, August 6, 2024
Paramount Global and Warner Bros. Discovery followed the stock market Monday, wi ...
- TV Sports-Only Streamer Venu Looks To Score With Pricey Monthly Package
TV Watch, Wayne Friedman - Monday, August 5, 2024
Walt Disney, Fox Corp. and WBC, under a joint venture, hope ...
- Paris Games First 9 Days: 32.6M Viewers, 77% Over Tokyo's
Television News Daily, Wayne Friedman - Monday, August 5, 2024
Saturday's viewing averaged 34.6 million viewers across all platforms, more than doub ...
- Roku Gains 11% In Q2 Platform Revenues, Ad Business Expected To Rise
Television News Daily, Wayne Friedman - Friday, August 2, 2024
Roku should benefit from increased ad revenue driven by the 2024 electio ...
- R-Rated Movies, TV: Not Much Of A Controversy Any More?
TV Watch, Wayne Friedman - Friday, August 2, 2024
"Deadpool & Wolverine" - a monster hit with a $211 million domest ...
- Disney Completes Upfront, Sales Rise 5%
Television News Daily, Wayne Friedman - Thursday, August 1, 2024
Disney Advertising has concluded its upfront deals, with volume and revenue ...
- Roku, Trade Desk Ink ID Graph Deal For Streaming Ads
Television News Daily, Wayne Friedman - Thursday, August 1, 2024
The Trade Desk has inked a major deal for its open-source identi ...
- Streaming Road Ahead: Confusing Price Comparisons Won't Get Easier
TV Watch, Wayne Friedman - Thursday, August 1, 2024
Better comparisons are needed when evaluating streaming/TV packages than comparing to o ...
