- Disney's ABC, ESPN Post Weak Ad Results
Television News Daily, Wayne Friedman - Tuesday, February 7, 2017
ESPN's advertising revenue was down "due to lower impressions and rates." ...
- Overtime Super Bowl Delivered More Promo Time
Television News Daily, Wayne Friedman - Tuesday, February 7, 2017
The duration of the game -- three hours and 47 minutes, includi ...
- Trump Helps Deliver High TV Ratings, But Will His Business Promises Help Advertisers?
TV Watch, Wayne Friedman - Wednesday, February 8, 2017
Many will question fact and fiction in Trump's two-week's worth of tweet ...
- First Overtime Super Bowl Pulls In $500M In National TV Ads
Television News Daily, Wayne Friedman - Monday, February 6, 2017
National advertising sales from Fox's "Super Bowl LI" pulled in $432.4 millio ...
- RichRelevance Leverages Nielsen Data To Offer Personalized Shopper Content
Television News Daily, Wayne Friedman - Monday, February 6, 2017
RichRelevance customers can now leverage Nielsen audience data, analytics and technology f ...
- Fox TV Posts Strong Quarter, Cites Political Sales
Television News Daily, Wayne Friedman - Monday, February 6, 2017
Twentieth-First Century Fox posted strong quarterly advertising as a result of politic ...
- Exciting Super Bowl Game, Less-Than-Stellar TV Ratings
TV Watch, Wayne Friedman - Tuesday, February 7, 2017
The New England Patriots came back from the biggest point deficits ...
- Digital, Programmatic Deals Drive Increase In Local TV Ads
MediaDailyNews, Wayne Friedman - Friday, February 3, 2017
Advertising from current digital platforms for local TV stations is expected ...
- Correction: TV Ad Projections In Billions
MediaDailyNews, Wayne Friedman - Monday, February 6, 2017
In the story "Digital, Programmatic Deals Drive Increase In Local TV Ad ...
- NFL Recovers Late-Season Ratings, Maintains Major Share Of Viewers
Television News Daily, Wayne Friedman - Friday, February 3, 2017
After some major early-season double-digit percentage viewership declines due to the intere ...
- NFL Ratings Dip, But TV Ad Costs Rise
Television News Daily, Wayne Friedman - Friday, February 3, 2017
The seasonal average for all NFL games on TV networks was ...
- Amazon Prime Video Doubles TV Viewers, Short On Specifics
TV Watch, Wayne Friedman - Monday, February 6, 2017
Amazon Prime Video has earned big awards for "Transparent" and "Mozart ...
- NFL Word-Of-Mouth/Social Media Conversations Plummet
Television News Daily, Wayne Friedman - Thursday, February 2, 2017
Interest in the league sank 26% since last season, to 294 milli ...
- TV Dominates Twitter Trending Topics In Prime Time
Television News Daily, Wayne Friedman - Thursday, February 2, 2017
TV programs, on ad-supported networks, accounted for 64% to 88% of prime-ti ...
- Presidential Brand Awareness: How Well Does He Know TV Ratings?
TV Watch, Wayne Friedman - Friday, February 3, 2017
Donald Trump has a fixation on overall media brand awareness and ...
- Oxygen To Rebrand Cabler As Crime Network For Women
Television News Daily, Wayne Friedman - Wednesday, February 1, 2017
The reason for the switch? Do the math. Looking at women 25-5 ...
- Pre-Super Bowl Ad Activity Ramps Up
Television News Daily, Wayne Friedman - Wednesday, February 1, 2017
The biggest Super Bowl TV commercial now on the air is "Hump ...
- Facebook Makes Big TV Move
TV Watch, Wayne Friedman - Thursday, February 2, 2017
Facebook is making a specific more TV-video play: A TV-like digital set-t ...
- Cable News Networks Continue Strong Post-Election Viewership
Television News Daily, Wayne Friedman - Tuesday, January 31, 2017
Cable news networks continue to see high viewership - nearly three mont ...
- Broadcast C3 Ratings Flat, Cable Nets Down 3%
Television News Daily, Wayne Friedman - Tuesday, January 31, 2017
Fourth-quarter 2016 TV network ratings sank 3% among 18-49 viewers in pri ...
- PBS' 'Nova' Uses Kickstarter For New Show
TV Watch, Wayne Friedman - Wednesday, February 1, 2017
The "Nova" campaign, called "Join Nova: Make Science For All," is seeki ...
- Sony Takes $1B Write-Down On Movie Business
MediaDailyNews, Wayne Friedman - Monday, January 30, 2017
Sony is taking a $1 billion write-down in its movie business concerni ...
- Gap Between Pay TV Decline, Overall TV Homes Widens
Television News Daily, Wayne Friedman - Monday, January 30, 2017
The traditional pay TV business continues to show some worsening metrics, whi ...
- 'Shut Up' Media: Business Is Growing, News Organizations Are Hiring
TV Watch, Wayne Friedman - Tuesday, January 31, 2017
The media is doing more journalistic work. In addition, news organizations a ...
- NFL National TV Advertising Posts Slight Gains
Television News Daily, Wayne Friedman - Friday, January 27, 2017
National TV advertising revenue totals $4.15 billion across five networks -- Fo ...
- Altice USA Debuts i24News, New Cable News Network
Television News Daily, Wayne Friedman - Friday, January 27, 2017
Altice USA, the owner of the U.S. cable operator formerly known ...
- Nielsen Releases 'Limited' Total Content Ratings
Television News Daily, Wayne Friedman - Friday, January 27, 2017
Nielsen's much anticipated Total Content Ratings -- something TV networks hope giv ...
- CBS' Star Power: Linear TV Promotions Push Premium Digital Content
TV Watch, Wayne Friedman - Monday, January 30, 2017
CBS is looking at a new marketing design, bridging traditional linear ...
- Verizon Eyes Charter Communications
Television News Daily, Wayne Friedman - Thursday, January 26, 2017
Charter Communications stock was sharply higher on Thursday, due to a report ...
- NBA Team Logos Gain Views, But Engagement?
TV Watch, Wayne Friedman - Friday, January 27, 2017
Watching the NBA next season, you'll need to get a little clos ...