- NFL Teams Make 8% Sponsorship Revenue Gains To $2.7B
Television News Daily, Wayne Friedman - Friday, February 6, 2026
The NFL has added 440 new brands across all its teams. T ...
- Marketing For 'Melania'? Across The Political, Messaging Divide
TV Watch, Wayne Friedman - Friday, February 6, 2026
A local theater used a line from "The Art of War" ...
- Tubi Expands Nielsen Deal, Now Accounts For 6.2% Of Ad-Supported Streaming
Television News Daily, Wayne Friedman - Thursday, February 5, 2026
Tubi now has access to Nielsen's Audience Measurement and Streaming Platform Rating ...
- Disney's New Corporate Duo: Looking For Caped-Hero Status
TV Watch, Wayne Friedman - Thursday, February 5, 2026
Bob Iger dramatically expanded the Disney culture vision with Pixar, Lucasfilm, Marv ...
- Prime Video Takes Crown In Global Streaming 2026 Sports Rights
Advanced TV Insider, Wayne Friedman - Wednesday, February 4, 2026
The Amazon streaming platform is projected to spend $3.8 billion in 202 ...
- Fox Core Advertising Up 12% In Q4, Cable Adds Advertisers
Television News Daily, Wayne Friedman - Wednesday, February 4, 2026
Overall advertising - including results for political advertising - inched up 1. ...
- Daytime Talk: Less Big-Screen Chatter, Yapping Coming Your Way
TV Watch, Wayne Friedman - Wednesday, February 4, 2026
Two syndicated talk shows will end this year - one popular (NBCU ...
- Nielsen Kicks Off New Co-Viewing Effort On Super Bowl Sunday
Television News Daily, Wayne Friedman - Tuesday, February 3, 2026
The pilot program features a "new methodology enhancement." ...
- Theme Parks Head D'Amaro Moves To Disney CEO In March
Television News Daily, Wayne Friedman - Tuesday, February 3, 2026
Josh D'Amaro will replace longtime CEO Bob Iger, who is currently completi ...
- Fubo Posts 39% Revenue Gain, Subscribers Slip To 6.2M
Television News Daily, Wayne Friedman - Wednesday, February 4, 2026
Subscribers dropped 100,000 to 6.2 million year-over-year compared to a loss ...
- Charter Shows Rare Q4 Video Gains - What About Long Term?
TV Watch, Wayne Friedman - Tuesday, February 3, 2026
Charter Communications made a rare improvement recently in its business by combini ...
- Disney Q4 Ad Spend +6% To $3.2B
Television News Daily, Wayne Friedman - Monday, February 2, 2026
Entertainment advertising was down 6% to $1.8 billion including advertising from politica ...
- CBS' Weiss On 'Product': Truths Defining A News Platform Now
TV Watch, Wayne Friedman - Monday, February 2, 2026
Weiss says CBS News needs to meet audiences where they are. T ...
- A Media Company For The 'Haves' Vs. 'Have Nots'
TV Watch, Wayne Friedman - Friday, January 30, 2026
There is a natural focus on streaming and merger efforts to b ...
- Video Game Platforms: Major Churn, Stability Overall
Advanced TV Insider, Wayne Friedman - Thursday, January 29, 2026
The good news is that overall, for the bottom line, player numbe ...
- NBCU Q4 Ad Sales :+1.5%, Peacock +18%
Television News Daily, Wayne Friedman - Thursday, January 29, 2026
For NBCU media overall, total revenue was up 5.5% to $7.6 billio ...
- NFL Bans Prediction Market Super Bowl Ads
Television News Daily, Wayne Friedman - Thursday, January 29, 2026
Prediction-market ads have not been allowed on NFL broadcasts all season. The ...
- Wrestling Marketing Partnerships: Can Netflix, USA Network Tag Team?
TV Watch, Wayne Friedman - Thursday, January 29, 2026
While some analysts see major growth coming for UFC, others are seei ...
- IAB 2026 Ad Spend Forecast: CTV +13.8%, Social +14.6%
Television News Daily, Wayne Friedman - Wednesday, January 28, 2026
This year, big ad-based events include the Milan Cortina Winter Olympics, t ...
- Why Big Station Groups Could Survive - And Thrive
TV Watch, Wayne Friedman - Wednesday, January 28, 2026
Those that gain sizable market share would be more competitive as liv ...
- Disney+ Forecast: +21% Ad Sales; +5% Viewing
Television News Daily, Wayne Friedman - Tuesday, January 27, 2026
Disney+ ad revenue is estimated to rise by double-digit percentages, but viewi ...
- How Much Sports Can Legacy Networks Add To Prime Time?
TV Watch, Wayne Friedman - Tuesday, January 27, 2026
What if sports becomes even more common - on a daily bas ...
- Theatrical Revenue Impacted By Storm, Hits $56M Weekend Low
MediaDailyNews, Wayne Friedman - Monday, January 26, 2026
It's the first weekend of 2026 to not exceed totals for 202 ...
- Networks Seeking Old-School, Leaner Pilot Season Magic?
TV Watch, Wayne Friedman - Monday, January 26, 2026
Major broadcast networks and streamers are just looking at a handful ...
- NFL Playoffs: Ad Spend +5%, Viewers +10%
Television News Daily, Wayne Friedman - Friday, January 23, 2026
The six wild card games were up 10% to 31.7 million avera ...
- FCC Pushes Late Night For Equal Time Laughs - Politically Speaking
TV Watch, Wayne Friedman - Friday, January 23, 2026
Comedy on both sides of the political aisle - on a sing ...
- YouTube Ads On Screens Rise Among Agencies, Study Finds
Advanced TV Insider, Wayne Friedman - Thursday, January 22, 2026
Sixty-nine percent of media executives in a recent report said advertising ...
- Peacock's 'Love Island USA' Scores Highest Seasonal Streaming Viewing
Television News Daily, Wayne Friedman - Thursday, January 22, 2026
The show earned 18 billion minutes streamed for its most recent (sevent ...
- Netflix Looks To Second Wave Of Streaming: Beyond WBD
TV Watch, Wayne Friedman - Thursday, January 22, 2026
In its shareholder letter, Netflix said that in the most recent reporti ...
- Netflix Q4: Revenue Gains, All-Cash WBD Bid
Television News Daily, Wayne Friedman - Tuesday, January 20, 2026
Revenue was up 18% to $12.1 billion with net income up 3 ...