- Tesla Troubles And Remedy: Its First Ever Large TV Ad Campaign?
TV Watch, Wayne Friedman - Wednesday, March 12, 2025
Maybe it's time - or well past the time - for Tes ...
- Daylight: Movie Ads Again On X? No Longer In Dusk, Per Musk
TV Watch, Wayne Friedman - Tuesday, March 11, 2025
Over the last few months Disney, WBD, Apple, Amazon, Comcast and Lionsgat ...
- Netflix Maintains Content Spend Lead Over Competitors
Television News Daily, Wayne Friedman - Monday, March 10, 2025
Netflix came in at $15.3 billion in content/production spend - almost twi ...
- Netflix Sells Out Sponsor 'Title' Deals In 'WWE Raw'
Television News Daily, Wayne Friedman - Tuesday, March 11, 2025
TurboTax did a first-of-its-kind "takeover" of a WWE Raw episode. Future sponso ...
- NBA, WBD Aftermath: Zaslav Says It Was A 'Great Decision'
TV Watch, Wayne Friedman - Monday, March 10, 2025
It may have lost one of the most important U.S. sports ...
- Streamers' TV Promo Spend Sinks 38%, Airings And Impressions Down
Television News Daily, Wayne Friedman - Friday, March 7, 2025
Legacy-owned, TV network-based media companies are heavily using their own networks ...
- TV News Staffing Cuts A Bigger Concern Now Than In The Past?
TV Watch, Wayne Friedman - Friday, March 7, 2025
Disney said it would cut jobs at ABC News by 200, wi ...
- Core Local Ad Spend Projected To Grow 6.1% This Year
MediaDailyNews, Wayne Friedman - Thursday, March 6, 2025
Total local digital media will land at $89.6 billion, with traditional med ...
- Streaming Vs. Theaters: More Competition For Movie Screen Time?
TV Watch, Wayne Friedman - Thursday, March 6, 2025
"We haven't seen a steeper decay of a film's trajectory through i ...
- Best Picture Nominees 2020-24 Contributed $1.2B In Streaming Revenue
Advanced TV Insider, Wayne Friedman - Wednesday, March 5, 2025
Netflix has four of the top five and six of the t ...
- Roku CPM Cuts To Yield Major Ad Gains, Analyst Says
Television News Daily, Wayne Friedman - Wednesday, March 5, 2025
Roku is projected to hit $3.02 billion in ad revenue in 202 ...
- Fox Thinks Streaming - But Not Big Streaming
TV Watch, Wayne Friedman - Wednesday, March 5, 2025
Clearing up initial news reports, Fox Corp. CEO Lachlan Murdoch says t ...
- ABC's Oscars Viewing Falls 7% - Adding Hulu, Up 1% To 19.7M
Television News Daily, Wayne Friedman - Tuesday, March 4, 2025
ABC says younger 18-34 viewers tallied the best results in five yea ...
- Major League Baseball: Still Down For The Count
TV Watch, Wayne Friedman - Tuesday, March 4, 2025
At its core, one wonders whether baseball's problems are declining TV viewershi ...
- Oscars: Indie Film 'Anora' Wins Best Picture, Hulu TV Show Glitches
MediaDailyNews, Wayne Friedman - Monday, March 3, 2025
Small film distributor Neon took home five Oscars for the independent mov ...
- New Political TV Brands: Adding Pain To Making America Great Again
TV Watch, Wayne Friedman - Monday, March 3, 2025
Did 'Make America Great Again' really help get Donald Trump re-elected ...
- Disney Sells Out The Oscars With Average $2M Ad Price
Television News Daily, Wayne Friedman - Friday, February 28, 2025
Thirty-second ad messages went for an average $2 million, according to media-buyi ...
- YouTube Slowing 'Interruptive' Ads: Who's Really In Control?
TV Watch, Wayne Friedman - Friday, February 28, 2025
YouTube has the final say - if creators decide where to r ...
- Paramount Q4 Global Revenue +5%, D2C +9%
Television News Daily, Wayne Friedman - Thursday, February 27, 2025
Paramount+ added 5.6 million subscribers in the quarter and posted revenue 1 ...
- WBD Q4: Ad Declines Accelerate, Down 12%, Max Sees Subscriber Growth
Television News Daily, Wayne Friedman - Thursday, February 27, 2025
Fourth-quarter linear TV network ad revenues accelerated to a 17% drop ( ...
- CTV Transparency? The Search For 'Show-Level' Viewer Data
TV Watch, Wayne Friedman - Thursday, February 27, 2025
The CTV business does not offer up granularity of "show-level" data ...
- Premium SVOD Subscribers Up 10.4% In 2024, Average Churn Moderating
Advanced TV Insider, Wayne Friedman - Wednesday, February 26, 2025
While gross additions in 2024 exceeded cancellations - 173.3 million vs. 147 ...
- WBD's Max: No Extra Sports, News Charge For Ad-Free Tiers
Television News Daily, Wayne Friedman - Wednesday, February 26, 2025
At the same time, WBD now says that beginning March 30, B ...
- FAST Channels Making TV Stations Happy - But Not So Fast
TV Watch, Wayne Friedman - Wednesday, February 26, 2025
While FAST is growing, challenges remain - especially with cross-platform measurement, a ...
- Viewing Rises 5% In January, Disney Dominates With 12% Share
Television News Daily, Wayne Friedman - Tuesday, February 25, 2025
Cable news TV networks were up 26% overall vs. December, with MSN ...
- Waymark Expands Deal With Paramount To Include 27 CBS-Owned Stations
Television News Daily, Wayne Friedman - Tuesday, February 25, 2025
Waymark's AI-video creative platform will help TV stations work with local sma ...
- Political Winds Shift, And So Do Networks: Changes At MSNBC
TV Watch, Wayne Friedman - Tuesday, February 25, 2025
In January prime time, Fox News Channel grew 40% in total viewe ...
- 'Captain America' Adds $28M To Domestic Box Office
MediaDailyNews, Wayne Friedman - Monday, February 24, 2025
Disney has outspent any movie release this year with $22.2 million ...
- Business TV Brand Messages: Concerns Over Tariffs, Higher Interest Rates Ahead?
TV Watch, Wayne Friedman - Monday, February 24, 2025
CNBC keeps talking about a "high level of uncertainty" with regard ...
- ESPN, MLB Agree To End Contract Early, Cord-Cutting, Profits Issues Remain
Television News Daily, Wayne Friedman - Friday, February 21, 2025
In a dramatic pullback against ever-higher sports rights fees, ESPN is opti ...
