- Fox Is 'Glee'-Ful: Return Hits High Note
MediaDailyNews, Wayne Friedman - Wednesday, April 14, 2010
For Fox, it's a case of the rich getting richer -- n ...
- What Does A Big Unauthorized Biography Offer In The Digital Age?
TV Watch, Wayne Friedman - Thursday, April 15, 2010
After 850 interviews for the new Oprah Winfrey biography, what do ...
- Per Day: Flo TV Makes Mobile Viewing Easier
MediaDailyNews, Wayne Friedman - Tuesday, April 13, 2010
Looking to gain more scale among consumers, mobile programming aggregator Flo ...
- ABC's 'Castle' King Of Its Time Slot
MediaDailyNews, Wayne Friedman - Tuesday, April 13, 2010
ABC continued to have rising fortunes for Monday night. But the mo ...
- NHL: On Thicker Ice
Raw, Wayne Friedman - Wednesday, April 14, 2010
The economy may still be on the ice for some – b ...
- Conan O'Brien At TBS Instead Of Fox -- Because It's Not 1995 Anymore
TV Watch, Wayne Friedman - Wednesday, April 14, 2010
Just in time for the upfront, TV marketers will now consider Con ...
- Conan Goes Cable: Comic Heads To TBS
MediaDailyNews, Wayne Friedman - Monday, April 12, 2010
In a stunning move, late-night comedy host Conan O'Brien is going ...
- Mobile TV Watchers Drink In 'Buzzed' PSA
MediaDailyNews, Wayne Friedman - Monday, April 12, 2010
TV stations are moving ahead with more mobile TV test efforts. T ...
- New TV promo budgets: Outside TV marketing work more varied.
Raw, Wayne Friedman - Tuesday, April 13, 2010
Squeeze marketing budgets from TV programmers have put a bit of ...
- Betting On Hollywood? Write A Better Script
TV Watch, Wayne Friedman - Tuesday, April 13, 2010
Farmers do it. So do currency and gold traders, and coffee grower ...
- Nike Ad Left Viewers Confused, Skeptical
Marketing Daily, Wayne Friedman - Monday, April 12, 2010
If the aim of Nike's new ad featuring Tiger Woods was ...
- Nike Tiger Ad Fails To Score
MediaDailyNews, Wayne Friedman - Friday, April 9, 2010
If the aim of Nike's new ad featuring Tiger Woods was ...
- Fans Fore-Gave: Masters Grabs Biggest Cable Telecast To Date
MediaDailyNews, Wayne Friedman - Friday, April 9, 2010
There was plenty of interest from golf fans when Tiger Woods play ...
- Need Help Picking A TV Show? Let The Algorithm Choose
TV Watch, Wayne Friedman - Monday, April 12, 2010
A couple of years ago, a friend of mine from England ca ...
- Syndicated Shows Fare Better Than Broadcast Rivals
MediaDailyNews, Wayne Friedman - Thursday, April 8, 2010
The 2009-2010 TV season has had its share of lumps, and syndicat ...
- Animal Planet Makes 'Human' Pitch
MediaDailyNews, Wayne Friedman - Thursday, April 8, 2010
Putting more of a human spin on its programming, Animal Planet ...
- Puzzling Over Intent Of Nike's Tiger Woods Ad
TV Watch, Wayne Friedman - Friday, April 9, 2010
Nike has some guts. It never backed down from keeping Tiger Wood ...
- ZenithOptimedia Optimistic: 4.3% More TV Dollars
MediaDailyNews, Wayne Friedman - Wednesday, April 7, 2010
Publicis Groupe's ZenithOptimedia believes the 2010 worldwide advertising market will gain slight ...
- Magna: DVR, Online Steadily Rise
MediaDailyNews, Wayne Friedman - Wednesday, April 7, 2010
Even without a governmental plan to grow the broadband online business, ...
- Complicated Rating Picture Still Begs Question: Who's Really On Top?
TV Watch, Wayne Friedman - Thursday, April 8, 2010
Once again, the seemingly simple picture of TV ratings reveals that the ...
- Univision Offers Census Ad Support
MediaDailyNews, Wayne Friedman - Tuesday, April 6, 2010
Kicking up its campaign to encourage Hispanics to participate in the U. ...
- NCAA 'Madness' Shoots Best Viewership In Years
MediaDailyNews, Wayne Friedman - Tuesday, April 6, 2010
The dramatic -- and almost storybook -- conclusion of the NCAA Men ...
- TV Executives Look For Guarantees -- In The Worst Way
TV Watch, Wayne Friedman - Wednesday, April 7, 2010
You can always interview for a new job while still at yo ...
- P&G, Walmart Sponsor Family-Friendly TV
MediaDailyNews, Wayne Friedman - Monday, April 5, 2010
Two major consumer product brands, Procter & Gamble and Walmart, say viewe ...
- iPad Gets 'Effective' Visibility On 'Modern Family'
MediaDailyNews, Wayne Friedman - Monday, April 5, 2010
Last week's episode of ABC's "Modern Family" -- which had an extensi ...
- Woods Takes A Swing -- So Far, No TV Indecency Complaints
TV Watch, Wayne Friedman - Tuesday, April 6, 2010
TV's spring appears in lamb's clothing -- but a lion could ...
- TV and iPad: Soon to be Complaining about Digital Pennies Again?
TV Watch, Wayne Friedman - Monday, April 5, 2010
Simpler technology. Big screen. No physical keyboard (who writes anything longer th ...
- Online TV: More Ad Revs To Mine
MediaDailyNews, Wayne Friedman - Thursday, April 1, 2010
Advertising tolerance for online video is much higher than what currently exis ...
- 'Q' Me In: Cable Tops Broadcast Shows In Emotional Scoring
MediaDailyNews, Wayne Friedman - Thursday, April 1, 2010
It isn't just about passive eyeballs; it's about emotions of viewers th ...
- When Piracy Really Takes Over, Movie Studios May Have To Abandon Ship
TV Watch, Wayne Friedman - Friday, April 2, 2010
Media piracy is a bad problem in Spain for U.S.-based movie studio ...