- Fox's Rice Says C7 Metrics Boosted Upfront Revs
MediaDailyNews, Wayne Friedman - Monday, July 21, 2014
Fox had a difficult 2013-2014 season, but logged a major portion ...
- Digital Key For TV Marketing, Helpful In Reaching Mobile Viewers
MediaDailyNews, Wayne Friedman - Monday, July 21, 2014
Digital marketing continues to grow for TV marketers when it comes ...
- Frustration with Premium Display? Focus on the "why"
Show Daily, Wayne Friedman - Tuesday, July 22, 2014
Creative hurdles for display advertising still persist, with digital story-telling having n ...
- Publisher's brand value: The effect on potential advertisers?
Show Daily, Wayne Friedman - Tuesday, July 22, 2014
In presenting research at OMMA Premium Display, a Millward Brown Digital stu ...
- Networks Should Program And Schedule As If Entering A 'Spartan' Race
TV Watch, Wayne Friedman - Tuesday, July 22, 2014
Maybe networks need a little more cross-training: more "spartan" racing thinking. Obstac ...
- 4K/Ultra-HD TV Sets Sport High Tech, But Low Public Awareness
MediaDailyNews, Wayne Friedman - Friday, July 18, 2014
Don't look for major changes among TV consumers with regard to ...
- Wait! Cable's Upfront Is Also Down This Year?
TV Watch, Wayne Friedman - Monday, July 21, 2014
Virtually all pre-upfront TV advertising market estimates pointed to lower advertising dolla ...
- If Fox Buys Time Warner, CBS Would Eye CNN
MediaPost Weekend, Wayne Friedman - Friday, July 18, 2014
CBS might consider buying CNN -- should it be available as ...
- Sinclair Broadcasting Debuts American Sports Network
MediaDailyNews, Wayne Friedman - Thursday, July 17, 2014
Looking to boost its efforts for local, live programming, the big Sincla ...
- CBS' TV Ratings Down, But Upfront Performance Strong
MediaDailyNews, Wayne Friedman - Thursday, July 17, 2014
CBS lost its 18-49 title this past TV season to NBC, b ...
- Digital TV Technology Is Great, But Everyone Can't Be A Producer
TV Watch, Wayne Friedman - Friday, July 18, 2014
Action, scene... and cut! Microsoft now realizes that participating in the ...
- Fox's Bid For Time Warner Sends Media Stocks Soaring
MediaDailyNews, Wayne Friedman - Wednesday, July 16, 2014
Major media stocks have taken off today -- on the news ...
- All-Star Game Doesn't Bat For Fox TV
MediaDailyNews, Wayne Friedman - Wednesday, July 16, 2014
The last Major League All-Star game for famed New York Yankee Der ...
- Time To Make Foxy Media Content Deals
TV Watch, Wayne Friedman - Thursday, July 17, 2014
Only yesterday we were just crowning this as the time of ...
- Oxygen's Rebrands: Cabler To Get New Logo, Tagline
MediaDailyNews, Wayne Friedman - Tuesday, July 15, 2014
Making good on its effort to re-brand, NBCUniversal's Oxygen network will lo ...
- Younger Viewers Find Online TV, Video Spots More Invasive
MediaDailyNews, Wayne Friedman - Tuesday, July 15, 2014
Younger viewers feel targeted online TV and video commercials are more intrusi ...
- ABC Improves Season, Lee Optimistic About Future
MediaDailyNews, Wayne Friedman - Tuesday, July 15, 2014
ABC had a more consistent 2013-2014 season in terms of viewership th ...
- Networks Might Now Do Deals With Aereo, And Why Not? It's 'Just Business'
TV Watch, Wayne Friedman - Wednesday, July 16, 2014
From the "just business" department: CBS Corp.'s Les Moonves says he'd n ...
- TV Viewers Happily Indulge In Binge Watching
MediaDailyNews, Wayne Friedman - Monday, July 14, 2014
Research says 63% of TV viewers 18+ have watched at least thr ...
- Fox Taps Newman, Walden As Co-Chairmen/CEOs
MediaDailyNews, Wayne Friedman - Monday, July 14, 2014
Fox has found two replacements for Kevin O'Reilly as the top F ...
- What TV Awards Mean As A Marketing Tool Now
TV Watch, Wayne Friedman - Tuesday, July 15, 2014
Room for more TV awards? Forty percent more dramas and 60% perce ...
- Disney Channels Registers 35% Uptick In Upfront Revs
MediaDailyNews, Wayne Friedman - Friday, July 11, 2014
Disney Channels, which represent around 10% of the market at a ...
- Media Deals Decrease In Number, But Rise In Value To $49B
MediaDailyNews, Wayne Friedman - Friday, July 11, 2014
The media and marketing industry in the first six months of 20 ...
- NBC Claims It Led Nets In Upfront Gains
MediaDailyNews, Wayne Friedman - Sunday, July 13, 2014
NBC won the 2013-2014 TV season among key 18-49 viewers -- a ...
- LeBron Changes The Sports TV Game Again
TV Watch, Wayne Friedman - Tuesday, July 15, 2014
In a big surprise to many, LeBron James is going home ...
- Streaming Media Player Market Growing, Roku Dominates U.S.
MediaDailyNews, Wayne Friedman - Thursday, July 10, 2014
More than 25% of U.S. TV homes will have a streaming med ...
- CBS' 'Extant' Has Modest Debut
MediaDailyNews, Wayne Friedman - Thursday, July 10, 2014
CBS' second piece of its big original scripted programming effort this summ ...
- Break Up Broadband & TV Businesses: Can Consumers Do The Math?
TV Watch, Wayne Friedman - Friday, July 11, 2014
Sen. Al Franken (D-Minn) doesn't really like the idea of an AT&T-Direc ...
- Discovery Fit & Health Becomes Discovery Life
MediaDailyNews, Wayne Friedman - Wednesday, July 9, 2014
Discovery Fit & Health will become Discovery Life Channel -- the seco ...
- TV/Radio Dollar Volume Deal-Making Down In Q2
MediaDailyNews, Wayne Friedman - Wednesday, July 9, 2014
TV/radio station deal-making slowed down for the second quarter of 2014 ...