- First Citizens Bank Names A&G Digital AOR
MAD, Larissa Faw - Friday, October 17, 2014
The selection came after a competitive pitch. A&G will handle both consum ...
- Eleven SF, Virgin America Lift Off With 'Blah' Airlines
MAD, Larissa Faw - Friday, October 17, 2014
Fasten your seat belts--it's a long haul. The new "Blah" campaign cente ...
- New York Times Launches Digital Archive For Vintage Ads
MAD, Larissa Faw - Thursday, October 16, 2014
This initiative was inspired by the newspaper's TimesMachine, a similar platform whe ...
- 'Liking' Your Own Content Will Make Your Brain Explode
MAD, Larissa Faw - Thursday, October 16, 2014
Advising clients on their social marketing isn't always easy, especially when agenci ...
- J.P. Wiser's Whiskey Sets Up Male 'Get Out Of Trouble' Fund
MAD, Larissa Faw - Wednesday, October 15, 2014
Developed by Toronto shop, John St, in partnership with digital shop Ja ...
- Will 72andSunny Become 50andCloudy Now That It Operates In NYC?
MAD, Larissa Faw - Wednesday, October 15, 2014
The agency has opened a 13,000 square foot office on the t ...
- DigitasLBi Acquires Adobe Specialist 3|Share
MAD, Larissa Faw - Wednesday, October 15, 2014
Earlier this summer, Publicis Groupe announced a strategic partnership with Adobe ...
- Industry Vet Alan Sartirana Launches Anthemic Agency
MAD, Larissa Faw - Tuesday, October 14, 2014
Headquartered in Los Angeles, Anthemic employs a collective of 20 including marketer ...
- AICE Questions Transparency, Ethics Of Agency Post-Production Units
MAD, Larissa Faw - Tuesday, October 14, 2014
The post-production trade group suggests that clients may not always be getti ...
- Terri & Sandy Solution Celebrate People's 40th Anniversary
MAD, Larissa Faw - Monday, October 13, 2014
The campaign coincides with People's 40th anniversary launching the week of Octob ...
- Brands Need To Shift From Story-Yelling To Storytelling
MAD, Larissa Faw - Monday, October 13, 2014
Advertisers have a multitude of options to reach consumers, whether it ...
- Dish Network Knows Spoofing Van Damme Is Funny In Any Language
MAD, Larissa Faw - Friday, October 10, 2014
Dish Network is spoofing Volvo's "Epic Split" commercial with Jean Claude V ...
- New Swisspers Campaign Urges Women To 'Sleep Naked'
MAD, Larissa Faw - Thursday, October 9, 2014
The campaign, from Cleveland ad shop Marcus Thomas, helps client Swisspers sh ...
- 72andSunny, Activision Prank Kids At Toys R Us
MAD, Larissa Faw - Wednesday, October 8, 2014
With a campaign tagline inviting kids to "capture evil" and "unleash good ...
- DigitasLBi Names Jennifer Striegel SVP Brand Strategy
MAD, Larissa Faw - Wednesday, October 8, 2014
Striegel will report to Doug Ryan, President of Chicago-San Francisco, beginning immediatel ...
- HP 'Bends The Rules' By Sponsoring Pro Surfer Ian Walsh
MAD, Larissa Faw - Tuesday, October 7, 2014
The computer maker will use the sponsorship to promote its x360 Pavili ...
- DigitasLBi Names Jason Kodish As First Chief Data Scientist
MAD, Larissa Faw - Tuesday, October 7, 2014
Kodish will lead the global 350-person Strategy & Analytics capability with ...
- Honeywell, Mono Sync Up For Lyric Campaign
MAD, Larissa Faw - Monday, October 6, 2014
The campaign -- including digital, mobile, social, print and out-of-home properties ...
- Atlantic City Revises Ad Campaign To Get Real
MAD, Larissa Faw - Monday, October 6, 2014
The Atlantic City Alliance is revising its tactics by launching a ...
- TD Bank Celebrates New York Trees And Artists
MAD, Larissa Faw - Friday, October 3, 2014
Developed by Interpublic's agency Tierney, Philadelphia, the initiative transforms the majority ...
- 72andSunny Sees 'Double' With New Smirnoff Campaign
MAD, Larissa Faw - Thursday, October 2, 2014
Smirnoff and the agency's Amsterdam office are conveying similar good times throu ...
- Director Rodriguez Challenges Adland To Better Showcase American Diversity
MAD, Larissa Faw - Thursday, October 2, 2014
Rodriguez spoke at Horizon on Wednesday (Oct. 1) to discuss the curre ...
- 180LA Dresses Up Marie Antoinette For The Motion Picture Academy
MAD, Larissa Faw - Wednesday, October 1, 2014
180LA has teamed with multimedia artist Jum Nakao to transform the scri ...
- Value Equation: The Convergence of Media and Creative
MAD, Larissa Faw - Wednesday, October 1, 2014
Sometimes there is a disconnect in Adland between what is said a ...
- VML, Horizon Win J.G. Wentworth Account
MAD, Larissa Faw - Wednesday, October 1, 2014
The J.G. Wentworth Company continues its makeover and has named WPP's V ...
- National Vs. Local Smackdown: How Well Do Advertisers Stand Up?
MAD, Larissa Faw - Tuesday, September 30, 2014
YP (formerly YellowPages.com) works to bring local consumer insight to national bran ...
- Twin Peaks Selects New Dallas Shop As Its Lead Creative Agency
MAD, Larissa Faw - Tuesday, September 30, 2014
Restaurant chain Twin Peaks has named 3Headed Monster, the newly launched Dallas-bas ...
- AKQA, Hermes Open Up Online Home
MAD, Larissa Faw - Tuesday, September 30, 2014
Developed by creative agency AKQA, LaMaisonDescarres.com is available in 27 countries ...
- Horizon Media Named Media AOR For Readly
MAD, Larissa Faw - Monday, September 29, 2014
This month, Readly, the subscription-based magazine app, launches in the U.S. a ...
- Ad Industry Vets Launch Music Content Company
MAD, Larissa Faw - Friday, September 26, 2014
Peter Gannon and Jessica Dierauer are launching Able Baker, a new mus ...