- Industrial Strength Cutbacks: Manufacturers Slash Marketing Budgets
Email Insider, Ray Schultz - Monday, June 15, 2020
Industrial firms are cautious as businesses start to re-open, IEEE GlobalSpec fin ...
- Critics Tweet That Trump Is Using Rally Sign-Ups To Build His Email List
Email Marketing Daily, Ray Schultz - Monday, June 15, 2020
The Trump campaign claims that it has 800,000 registrations for 20,000 seat ...
- Spike, Email Productivity Startup, Raises $8 Million
Email Marketing Daily, Ray Schultz - Monday, June 15, 2020
The new tool combines email with chat and other services without requiri ...
- LiveIntent And Rubicon Integrate Tools To Help Advertisers With Identity
Email Marketing Daily, Ray Schultz - Monday, June 15, 2020
LiveIntent offers an email address-based identifier that will help Rubicon's advertisers impro ...
- How To Keep Your Emails Out Of The Spam Folder
Around the Net in Email, Ray Schultz - Friday, June 12, 2020
It’s easy to end up in the spam folder. Here are sever ...
- Google Warns Chrome Users About Glitches
Around the Net in Email, Ray Schultz - Friday, June 12, 2020
Google has warned Google Chrome users about serious graphical issues on macO ...
- Banks Face Task Of Getting Customers Online: Analysis
Around the Net in Email, Ray Schultz - Friday, June 12, 2020
Given social distancing, this is the time for banks to teach custome ...
- Is Your Privacy Page Easy To Understand And Use?
Around the Net in Email, Ray Schultz - Friday, June 12, 2020
Emails may drive consumers to your website. But then what? Finding priva ...
- What They're Saying About AMP For Email: Still No Widespread Buy-In
Email Insider, Ray Schultz - Friday, June 12, 2020
Brands are put off by perceived operational challenges. But those are n ...
- Email Signatures Are Widely Used By Businesses: Study
Email Marketing Daily, Ray Schultz - Friday, June 12, 2020
Companies widely deploy them for branding, marketing and in general corporate communication ...
- SharpSpring Appoints Chip House As CMO
Email Marketing Daily, Ray Schultz - Friday, June 12, 2020
SaaS veteran House has previously served at Structural, ExactTarget and Digital Ri ...
- Google Meet Debuts, New Competition For Zoom And Microsoft Teams
Around the Net In Digital, Ray Schultz - Thursday, June 11, 2020
Google is rolling out its Google Meet video calling feature. It suppli ...
- Why Aren't Retailers Using Text Messaging?
Around the Net in Email, Ray Schultz - Thursday, June 11, 2020
Text is the most effective marketing channel, far exceeding email in open ...
- Don't Use Outlook Or Gmail For Your Email Marketing Campaigns
Around the Net in Email, Ray Schultz - Thursday, June 11, 2020
It’s tempting to fall back on familiar free platforms like Outlook ...
- What Email Marketers Have Learned During The COVID-19 Pandemic
Around the Net in Email, Ray Schultz - Thursday, June 11, 2020
Email open rates were up 4% in March and April 2020 ov ...
- Businesses See Online Growth During Pandemic: Study
Digital News Daily, Ray Schultz - Thursday, June 11, 2020
Many brands are investing in websites, mobile apps and social media, Bloomrea ...
- Text Happy: SMS Is Now A Close No. 2 To Email, Study Shows
Email Insider, Ray Schultz - Thursday, June 11, 2020
Over half of consumers would like to receive texts from their favori ...
- Ironscales Debuts Phishing Emulator To Help Brands Test Their Email Security
Email Marketing Daily, Ray Schultz - Thursday, June 11, 2020
Firms can use the new tool to relaunch real-world phishing attacks design ...
- Gap Names DEG As Email Agency Of Record
Email Marketing Daily, Ray Schultz - Thursday, June 11, 2020
DEG will handle email campaigns for five Gap brands, while utilizing Salesfor ...
- Owned Vs. Rented Channels: Which Are Best For Retailers?
Around the Net in Email, Ray Schultz - Wednesday, June 10, 2020
Rented and owned channels are both useful to retailers. Here’s a revi ...
- Martech Firms Swerve To Help Re-Emerging Businesses
Around the Net in Email, Ray Schultz - Wednesday, June 10, 2020
Act-On Software is relaunching with an affordable automation solution. It is o ...
- IBM Cloud Is Back Up After Tuesday Outage
Around the Net in Email, Ray Schultz - Wednesday, June 10, 2020
IBM Cloud was hit with a widespread service outage on Tuesday. B ...
- B2B Wannabes: Most Brands Have A Customer-Centricity Gap, Study Finds
Email Insider, Ray Schultz - Wednesday, June 10, 2020
Seventy-one percent of B2B brands admit they have a "customer-centricity gap," b ...
- Validity Offers Verizon Media's View Time Optimization
Email Marketing Daily, Ray Schultz - Wednesday, June 10, 2020
The tool allows senders to reach recipients at the moment they a ...
- UK Consumers Say: We Want More COVID-19 Email
Email Marketing Daily, Ray Schultz - Wednesday, June 10, 2020
Respondents miss emails from brands they no longer hear from, and 1 ...
- Firms Unite To Fight COVID-19 Spam
Email Marketing Daily, Ray Schultz - Wednesday, June 10, 2020
Google, Verizon, Comcast and others have formed an initiative to fight COVID-19-relat ...
- Facebook Tests Email Marketing Capability
Around the Net in Email, Ray Schultz - Tuesday, June 9, 2020
As reported, Facebook is testing email marketing tools for business pages. Screensho ...
- A Toolkit For SaaS Providers To Customer Churn
Around the Net in Email, Ray Schultz - Tuesday, June 9, 2020
Customer loss can be devastating for companies offering SaaS products. Here a ...
- Taking A Cue From The Quarantine: Consumers Are Engaging And Shopping More, Study Shows
Email Insider, Ray Schultz - Tuesday, June 9, 2020
Geico is the brand consumers most remember seeing in ads. AT&T ...
- COVID-19 Drives Increase In Email Spoofing Attacks: Study
Email Marketing Daily, Ray Schultz - Tuesday, June 9, 2020
Most companies experienced downtime from phishing over the past year, Mimecast repo ...
