The Vudu acquisition will help Fandango scale up its transactional VOD business to compete with Amazon and iTunes, although FandangoNow and Vudu will remain separate, at least for now. Read the whole story
The streamer will launch with 10,000 hours of available content, including all of HBO's, and a library of 1,800 movie titles plus content from … Read the whole story
eMarketer estimates a roughly 25% drop in broadcast, cable, syndication, and local TV advertising for the first half of 2020, to between $23.95 billion … Read the whole story
Facebook just released a public health tool that tracks the spread of COVID-19 throughout the U.S. In partnership with CMU, the service specifically tracks … Read the whole story
"Even if not traditionally thought of as a matter of public safety, one of the best things the FCC can do in regard to … Read the whole story
The U.S. Supreme Court has agreed to take up a battle over a 1986 anti-hacking law at the center of several high-profile Silicon Valley … Read the whole story
Nearly two-thirds of American consumers say they miss one or more of the brands they haven't been able to buy during the pandemic, and … Read the whole story
As COVID-19 cases rose, competition for programmatic bidders declined. A Goodway Group analysis suggests the market may have found its "temporary bottom" and begun … Read the whole story
To help marketers and agencies navigate the underlying shifts in consumer behavior stemming from the COVID-19 pandemic, the Business Intelligence unit of GroupM has … Read the whole story
A recent survey found 74% of consumers agreed it was appropriate for the pharma industry to keep providing branded and sponsored information and advertising … Read the whole story
Guarding ad budgets through free software that identifies click fraud in Google Ads could save small and medium-sized businesses millions of dollars. Read the whole story
The attribution service can deliver results based on smart TV data within 24 hours of a media campaign going live. Read the whole story
UBS estimates Disney's net earnings will sink to $2.9 billion for fiscal year 2020 vs. $9.6 billion a year ago. UBS downgraded Disney's stock … Read the whole story
Ads that "exploit" concerns surrounding the health and economic crisis or ones that use "humorous" tones are not OK. Read the whole story
The coronavirus pandemic has been a major topic for consumers in daily conversations, but interest in the health crisis began to wane by mid-April, … Read the whole story
Small business owners with a Bing Places for Business account can set up a GoFundMe fundraiser to gain financial support, which Bing will showcase … Read the whole story
A third of all proposal teams report a falloff in RFP volume, Loopio reports. Read the whole story
Fortnite levels up what it means to virtually connect fans with culture outside of video games -- the latest in live music venues. Read the whole story