Shortly after Twitter banned former President Donald Trump, California real estate broker Maria Rutenberg filed a doomed lawsuit against the company, arguing that it violated her free speech rights by … Read the whole story
Brands talked about the widespread implications of the Facebook outage for the ad ecosystem In "real-time marketing" moments on Twitter, Forrester VP and Research … Read the whole story
One marketing manager admitted: "I can't quite seem to remember the precise difference between OTT, CTV, addressable, and data-driven, to be honest." Read the whole story
This year, only six shows topped the 10 million mark. In 2019, there were 17. The top 5 English-language broadcast networks' prime-time shows are … Read the whole story
As in the U.S., Warner Bros. movies will come to HBO Max in the European markets after just 45 days in theaters. Read the whole story
Data reveals traffic to other destinations on the open web jumped by 21% when Facebook, Instagram and WhatsApp went dark Monday. Read the whole story
A blackout would mean loss of access to local ABC, CBS, NBC, Fox, CW and MyNetwork TV stations in 52 U.S. cities for Dish … Read the whole story
Looking to boost its growing CTV "infrastructure-as-service" for TV station groups, MadHive has struck a deal with SADA, to build on its efforts around … Read the whole story
OOH has historically been viewed "as a vanity play" based on a lack of metrics. Accretive Media aims to change that perception, according to … Read the whole story
Former Facebook employee Frances Haugen blasted the company's practices at a Senate hearing on Tuesday, stating that the social networking service repeatedly chose profits … Read the whole story
Google is pressing an Ohio judge to throw out a lawsuit by Attorney General Dave Yost, who is attempting to subject the company to … Read the whole story
Mailchimp's new tool, the Content Optimizer, enables SMBs to stack up their content against email best practices, the company says. Read the whole story
"Squid Game" is a fictional series about a secret organization that gets contestants in bad financial situations to play kids games for money. But … Read the whole story
If you're only building a path to purchase, you're only focused on servicing the sale -- versus all the other things a customer cares … Read the whole story
Organizations using the News Revenue Engine will own their data and can transfer it to other services. But will Google help these publishers with … Read the whole story
"We think it's worth noting that total demand for clothing/footwear today is actually higher than it was pre-COVID," says analyst. Read the whole story
Google has spent years reducing its carbon footprint. Now it's focused on helping people using its platforms reduce theirs. Read the whole story
Airing paid-ads of other entertainment content, including movies, would be a good -- and financially sound -- idea. Read the whole story