Email is the preferred channel for consumers. But fewer than half are happy with the messages they get, Braze reports. Read the whole story
The purchase follows a $40 million funding round earlier this year. Read the whole story
Subscription management platform Evergent has formed a strategic partnership with XroadMedia to provide media firms with content intelligence based on anonymized profiles. Read the whole story
The White House on Thursday called for a host of new technology laws, including ones that would restrict data collection and targeted advertising. Read the whole story
Nearly two-thirds of consumers say advertisers, publishers and ad agencies share responsibility for ads that appear next to misinformation. Read the whole story
Mel Leonor Barclay, previously a statehouse reporter at the 'Richmond Times-Dispatch,' will author Reproductive Rights Today. Read the whole story
Intuit Mailchimp launched a brand campaign Wednesday with a message highlighting the different ways marketers should use data to target emails. Read the whole story