London Blog
ISBA is helping advertisers to gain a better understanding of programmatic, but suggestions that this could help restore trust with agencies are probably overly optimistic. Read the whole story
Publicis may announce a new CEO as early as November, according to current CEO Maurice Levy, who spoke at the Goldman Sachs media conference … Read the whole story
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Snapchat is being copied widely as it moves from teens in the West to a wider global demographic. Read the whole story
At a time when the field of conversational marketing is heating up on Madison Avenue, Google officially launched its latest entry into the field: … Read the whole story
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If you're looking for a culprit to blame for ad blocking, don't look at the technology or the companies deploying that technology. New technologies … Read the whole story
The agency has created two new global C-Level positions, including a chief client officer post filled by Dan Benedict and a chief talent officer … Read the whole story
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Ted Baker's espionage campaign using shoppable video ads launched earlier this month, making waves across the fashion world but little noise in advertising. It … Read the whole story
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San Francisco has long been a hotbed of innovation, with Tech Crunch Disrupt acting as the debutant rodeo for tomorrow’s celebrity entrepreneurs to emerge … Read the whole story
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Twitter has relaxed on character limits for certain types of content, including pictures and video. Read the whole story
