The interactive app will help the automaker reach consumers in "unexpected ways," Hyundai's Angela Zepeda tells "Marketing Daily." Read the whole story

The automaker wants to "put a smile on their faces during these difficult times," says Mini's Rah Mahtani. Read the whole story

As the official vehicle of the TCS New York City Marathon, Volvo is pivoting to make the most of sponsoring the now-virtual event. Read the whole story

"College sports is the largest area of Nissan's annual media spend," according to Nissan's Allyson Witherspoon. Read the whole story

Harley-Davidson just relaunched 'The Enthusiast' magazine in print and digital form. The magazine began in 1916. Read the whole story

Improving sales of new cars and growing new-car penetration are helping boost the streaming radio company, which confirmed its earlier guidance on other financials. Read the whole story