CPG Insider
Use of digital, mobile is growing -- particularly among younger cohorts -- of course. But print volumes still dwarf digital, even though the number of print coupons distributed is dropping. Read the whole story
Company reported profit and revenue gains for its second quarter 2019, ending June 15, that beat Wall Street estimates -- thanks, in part, to … Read the whole story
COMMENTARYHelias talks about the Ambition 2030 program at P&G and the company's work with the World Wildlife Fund's new resource plastic initiative. Read the whole story
The expansion includes a day-long summit and a dedicated section on the site for Young Guns related content, produced independently by 'Eater' staffers. Read the whole story
The campaign kicks off July 27 in Huntington Beach, California and includes an indoor, pop-up skatepark experience called the Bones Love Milk Shredquarters. Read the whole story
- COMMENTARY
The devices that sell the most on Prime Day are usually Amazon's own: Echos, Kindles, and Fire TV Sticks. Read the whole story
A whopping 74% of centennial (Gen Z) women believe advertising directed at them is "completely out of touch" with them and their needs. Read the whole story
Sports drink Bodyarmor has appointed Laundry Service as its creative AOR following a competitive review. The agency will be responsible for strategic and creative … Read the whole story
