Private-label food and beverages gained share during the Great Recession-mostly outpacing branded growth-and are poised to do the same this year. Read the whole story
To mark cannabis celebration day 4/20, when need for munchies at its highest, the two brands offer earbuds that look like Nachos cheese chips. Read the whole story
The FDA's April 8 Marketing Denial Orders for the Fontem Myblu products were the first issued to a major tobacco company. Read the whole story
First female mascot in 125-year-old snack's history, Cracker Jill honors women in sports with a revised ballpark jingle voiced by singer Normani. Read the whole story
The campaign stars Beth ("Two Broke Girls") Behrs as someone who's gone too far greening up her personal care routine. Read the whole story
An animatronic version of Nye talks about how we can reuse plastic. "It's an amazing material," he says. Read the whole story
One tactic: Use social to create novelty or convince of utility. Read the whole story