Marketing D2C Weekly
Monday, August 1, 2022
  • Impressive Gains At Amazon Mask Slowing Customer Demand

    Amazon's ad business jumped 18% to $8.7 billion, but its core ecommerce sales slipped 4%. Read the whole story

  • Naked Wines Blames 'Middleman' For High Retail Prices

    As seen in the first major national campaign from D2C brand Naked Wines, the middleman is rich, unscrupulous and unapologetic. Read the whole story

  • SoulCycle Wants You To Scrap Your Peloton

    SoulCycle wants to coax home exercisers back to the studio. It's giving out free classes in exchange for breaking Peoloton bikes down to parts. Read the whole story

  • Arlo Smart Home Brand Secures First National Campaign

    Previously, Arlo was "focused on lower-funnel activities to drive sales," SVP Lily Knowles tells "Marketing Daily." Read the whole story

  • Rules For Armpit Hair? Nope, Says Razor Brand Billie

    Billie, the women's razor brand, is taking its "Don't shave unless you want to" message to younger audiences. Read the whole story