Aw, Mom, we really love ya: The typical consumer is planning to spend a little more on Mother's Day this year, with the National … Read the whole story

April is winding down, which means automotive industry watchers in the U.S. are pulling out the Ouija boards to try to get an early … Read the whole story

Kraft Foods' Barnum's Animals Crackers are benefiting endangered Asian tigers -- as well as the brand's sales and image -- via a limited-edition, Lilly … Read the whole story

The makers of e-book readers are pulling out the marketing stops -- Amazon's Kindle has been airing TV ads recently; Barnes & Noble is … Read the whole story

Vantage Hospitality Group announced that all of its nearly 900 Americas Best Value Inn and Canadas Best Value Inn properties throughout North America will … Read the whole story

The National Hockey League has launched the next phase of its long-term strategy of taking hockey beyond the NHL.com hub to social-media and complementary … Read the whole story

Family values prompted Nickelodeon's move to a one-brand strategy last year after internal research revealed that the first generation of viewers turned into parents. … Read the whole story