Marketing Daily
Wednesday, June 16, 2010
  • Emergen-C Uses Social Media For (Real) Sampling

    In its coming fiscal year starting in July, the brand will also be investing about $10 million in a new TV, radio and print … Read the whole story

  • Who Accepts Pre-Approved Credit Cards?

    The Top 10 DMAs in which reside adults who accepted a pre-approved credit card offer in the last 12 months: 1 Denver 2 Orlando/ … Read the whole story

  • Getting The Ear Of An Influential

    We should never underestimate the intimacy and power of the human voice. Read the whole story

  • Auto Marketers Take The Long View On KPI

    An Ad Club panel, led by Google automotive analyst Meredith Guerriero, who heads the auto industry practice for Google's East Coast operations, traversed a … Read the whole story

  • Office Depot Asks Shoppers To Bare Chair Shame

    "Throughout the recession, replacing home office furniture wasn't a priority for people -- they had bigger issues to deal with," Jason Shockley, an Office … Read the whole story

  • Future Rosy For Online Entertainment, Media

    As people become more comfortable with mobile Internet devices, the number of mobile Internet subscribers will also increase 40% to 96.1 million, according to … Read the whole story

  • Dove Links With MLB Figures For Videos, Sweeps

    Dove Men+Care has enlisted Major League Baseball personalities for online videos and a sweepstakes to promote the men's skincare line from Unilever. The video … Read the whole story

  • Ford Report Records Sustainability Measures

    Ford says it cut water use by 16% last year and became the first automaker to join a global program to help establish a … Read the whole story