Marketing Daily
Friday, December 30, 2011
  • Looking For Direct Paths To Consumer's Heart

    If the top 10 read stories on my technology and electronics beats are any indication, marketers are still looking for the best ways to … Read the whole story

  • Social, Mobile Hotter Than Ever in 2011

    Social media and mobile marketing continued to heat up in the food/beverage and restaurant categories in 2011-as Marketing Daily's most-read stories in these areas … Read the whole story

  • Survey Says: Readers Like Stories About Studies

    With six of this reporter's top-read stories this year focusing on studies, you don't have to hire a research firm to tell you that … Read the whole story

  • 2011 Was Mixed Bag For Auto, Packaged Goods Writer

    Last year saw Top 10 stories about Trojans, Durangos, cause marketing, apps. A mixed stocking-full of items. It all suggests that readers are watching … Read the whole story

  • On Bikinis, And Why Consumers Act That Crazy Way

    I'm not surprised, for example, that "Macy's Tests Spring Break Bikinis In Windy City" came in at No. 3, and it's not because the … Read the whole story

  • Top 10 'Most Read' Stories Of 2011

    1. Customers Irate Over Netflix' Price Increase 2. Trojan Touts Twister With 'Good Vibrations' Van 3. Whispers About Privacy Become Embarrassingly Public  4. Marketers … Read the whole story