Marketing Daily
Wednesday, March 21, 2012
  • Volvo Taps N.Y. Knicks' Jeremy Lin

    Lin will be Volvo's brand ambassador to reach younger people interested in luxury cars. The company will wrap a message around Lin that Volvo … Read the whole story

  • Co-Creation Nation

    Now more than ever, consumers are showing a sense of empowerment and a desire to play a greater role in the creation of the … Read the whole story

  • Restaurant Industry Shows More Signs Of Recovery

    The U.S. Census Bureau's retail sales estimates for February show restaurant sales hitting a new record high for the tenth consecutive month, pointed out … Read the whole story

  • Book Sparks Trip Down Memory Lane

    I worked for the New York "Daily News" for one spectacular year -- 1980-81 -- on the copy desk, surrounded by every kind of … Read the whole story

  • Brace Yourself For Explosive Net Growth

    As much as it has grown in the past two decades, the Internet is set to become an even more disruptive economic force in … Read the whole story

  • Q&A: Hunter Says There's No 'D' In Ram

    in this two-parter, Marissa Hunter discusses how the automaker is bolstering Ram's equity as its own brand. It's not an easy task. Even as … Read the whole story

  • Candy, Clothes To Send Easter Sales Soaring

    Americans are in the mood for marshmallowy chicks, jellybeans, and new spring outfits, with the National Retail Federation predicting an 11% jump in Easter … Read the whole story

  • Hotels Use Websites To Grow Business

    Hotel websites are increasing share of bookings in every quarter of 2011 among both business and leisure travelers, according to TravelClick. Read the whole story