Marketing Daily
Wednesday, January 22, 2014
  • Dove's 'Selfie' Dissects Daughters, Mothers, Social Media

    A 10-minute documentary directed by Academy Award-winner Cynthia Wade dives right into the heart of Dove's brand mission: Convincing young women that the things … Read the whole story

  • Toyota Highlander Takes Muppets To Super Bowl

    Toyota is taking its "Let's Go Places" theme into the Super Bowl with an ad featuring former NFL linebacker Terry Crews - former Old … Read the whole story

  • McDonald's Launches Olympics Social Campaign

    McDonald's athlete ambassadors, including U.S. hockey player Patrick Kane, Canadian hockey player Drew Doughty, U.S. speed skater Shani Davis and Canadian figure skater Patrick … Read the whole story

  • Mission Pharmacal Creates Mobile App For Docs

    A popular medical management tool is now available on iPads and iPhones, thanks to Mission Pharmacal Company. The San Antonio-based pharma company sponsored the … Read the whole story

  • MagicJack Prods Consumers To 'Do The Math'

    With the tagline "Do The Math," the new effort touts the company's inexpensive offering when compared with more traditional telecoms. The campaign includes new … Read the whole story

  • Nissan Leaf Sprouting Sales In U.S.

    Nissan recently announced that it has sold 100,000 of its Leaf electric cars worldwide since the car went on sale three years ago. That … Read the whole story

  • 2014 Looking Good For Vehicle Sales

    Car consultancy AutoPacific thinks the business will see a 550,000-unit increase versus last year, reaching retail numbers in line with pre-recession volume, while incentives … Read the whole story

  • What B2B Marketers Need To Know For '14

    The new year will see social media becoming a key aspect of B2B marketing, and those working to create the perfect strategy will be … Read the whole story