In the digital wake of Verizon buying "the remains of" Intel Media and its OnCue CloudTV platform yesterday with the intent of launching "next-generation video services," the "Wall Street Journal" … Read the whole story
A 10-minute documentary directed by Academy Award-winner Cynthia Wade dives right into the heart of Dove's brand mission: Convincing young women that the things … Read the whole story
Toyota is taking its "Let's Go Places" theme into the Super Bowl with an ad featuring former NFL linebacker Terry Crews - former Old … Read the whole story
McDonald's athlete ambassadors, including U.S. hockey player Patrick Kane, Canadian hockey player Drew Doughty, U.S. speed skater Shani Davis and Canadian figure skater Patrick … Read the whole story
A popular medical management tool is now available on iPads and iPhones, thanks to Mission Pharmacal Company. The San Antonio-based pharma company sponsored the … Read the whole story
With the tagline "Do The Math," the new effort touts the company's inexpensive offering when compared with more traditional telecoms. The campaign includes new … Read the whole story
Nissan recently announced that it has sold 100,000 of its Leaf electric cars worldwide since the car went on sale three years ago. That … Read the whole story
Car consultancy AutoPacific thinks the business will see a 550,000-unit increase versus last year, reaching retail numbers in line with pre-recession volume, while incentives … Read the whole story
The new year will see social media becoming a key aspect of B2B marketing, and those working to create the perfect strategy will be … Read the whole story