Chipotle Mexican Grill says that it has eliminated all genetically modified organisms from its menu items in all 1,831 of its restaurants, giving it a leg-up on bragging rights in … Read the whole story
As with last year's "Schick Xtreme Comfort Games" campaign, the new effort, via Beeby Clark+Meyler, puts the advertising platform on a Schick-branded page that … Read the whole story
In a new series of digital video ads for its M-Series Smart televisions,Vizio uses only onscreen text, dramatic voiceover and sound effects to allow … Read the whole story
Research has shown that Americans have very negative perceptions of the artificial sweetener. "Aspartame is the No. 1 reason consumers are dropping diet soda," … Read the whole story
"This series allows us to connect with these icons on a more personal level. We've really started moving the brand voice more toward emotional … Read the whole story
"The theme is going to places they haven't experienced and capturing it through video and photography." The campaign is centered at TraxHiddenGems.com, which examines … Read the whole story
With online research influencing something like $1 trillion in sales, there are major opportunities for other segments that have trailed in the online arena, … Read the whole story
Hey, kids, let's play the Good News/Bad News game! At issue is the negotiations with BuzzFeed, National Geographic and "The New York Times" to … Read the whole story
Brands' abilities to access and leverage the kind of IoT data that makes marketers salivate is hampered by the existence of myriad manufacturer fiefdoms … Read the whole story