Marketing Daily
Thursday, July 27, 2017
  • Mondelez Expands Clean Snacks Push With Vea

    TV creative and owned social media efforts commenced this week, and additional marketing support will be staggered over the coming months. Read the whole story

  • Sephora Tries A Teeny-Tiny Store Format

    Offerings include 15-minute mini-facials, 45-minute makeovers, Pantone Color IQ touchscreens and omnichannel offerings like rush deliveries from its larger store in the nearby Prudential … Read the whole story

  • Allstate Connects With Hispanic Consumers Via Soccer

    "Facebook is where our soccer audience engages with Mala Suerte the most," Allstate's Lorena Nunez tells "Marketing Daily." Read the whole story

  • Mercedes-Benz Tops In Social Activity

    A big surprise is the difference in engagement levels among brands in the same industry, Origami Logic CMO Steven Wastie tells "Marketing Daily." Read the whole story

  • Smart Home Consumers Willing To Give In Order To Get

    "That's a significant opportunity for energy companies and consumers as well," Tom Kerber, director of IoT strategy at Parks Associates, tells "Marketing Daily." Read the whole story

  • In New Drive For Brand Safety, Developing Markets Need A New Breed of PMP

    Advertisers want brand safety at scale. Who's going to answer that demand? Read the whole story