It's the chain's first ad campaign in which everyday diners -- as opposed to menu items or special deals -- are front and center. Read the whole story

KFC says it has the same "texture of whole muscle chicken so that it pulls apart like KFC's traditional fried chicken breast, with KFC's … Read the whole story

OMD, the incumbent on the assignment, will continue to support McDonald's USA locally and in other international markets with existing relationships. Read the whole story

FuboTV expects to more than double revenue for all of 2021 to between $622 million and $627 million, according to recently released guidance, but … Read the whole story

TikTok's global footprint will now expand to a wide array of TV screens in venues including bars, gyms, hotels, restaurants, and doctor's offices. It … Read the whole story

Roku's access to viewer data via its leading smart-TV operating system gives it an edge in programming and advertising, and it's actively exploring acquisitions … Read the whole story

One top QSR story explained how KFC "stalked" Burger King, McDonald's and Wendy's to promote the launch of KFC's newest chicken sandwich. Read the whole story

Commercials for Popeyes, Pizza Hut and Domino's were tops in QSR likeability scores, according to a report from iSpot.tv. Read the whole story