MediaDailyNews
Wednesday, February 26, 2003
  • The WB: More Scripts, Less Reality

    The February sweeps finds The WB showing more than 30% increases in its key demos of 12-34 and 18-34 among successes that the network’s … Read the whole story

  • CBS TV Chief: What a Crazy Sweeps Period

    With CBS’ projections for victory in households and total viewers in the February sweeps, the network’s chief said it was done in the “craziest … Read the whole story

  • Joe Millionaire Finale Gold in Nielsen's Rankings

    Riding the wave of Joe Millionaire’s finale last Monday, Fox finished up the primetime ratings week with the top-rated show and an impressive win … Read the whole story

  • Local Stations Wait For Sweeps Results

    When the February sweeps period ends today, the work will just begin for the local stations that depend on them. Read the whole story